Ice Bottling And The Bottles Industry Under The Brand Name Of Refreshing

Do you ever think bottled water is safer than tap water? You would be wrong. According to "Bottled Water: The Wrong Choice paragraph 4", it states that the city tap water companies must follow safe strict rules to make sure nothing in the water harms us. The bottles water

d. Demographics (what is the industry’s focus customer) Another significant trend is product marketing and packaging. Realizing that consumers cite taste, quality, and purity as the top reasons for drinking bottled water, bottlers market and design bottles to display their purity. Other manufacturers seek to carve out a new level in the bottled water industry introducing high-end products. Another packaging trend in the bottled water industry is multi-packs. As current bottled water consumption grows, more consumers are turning to multi-packs to save time and money.

Seventy percent of the human body is comprised of water. This makes drinking water quality vital. The EPA estimates the average adult consumes 1.2 liters daily or 115 gallons of community (tap) water daily while the average consumption of bottled water per capita in the U.S. is in excess of 30.8 gallons per year and is expected to continue to increase according to the International Bottled Water Association (IBWA) and the Beverage Marketing Association’s 2013 report. Bottled water costs anywhere from 240 to 10,000 times more per gallon than the average cost of tap, but people’s perception that bottled water is purer, safer or healthier is driven, in part, by strong bottled water marketing campaigns that focus on news reports about crises that involve municipal water supplies. (NRDC, “Bottled Water Pure Drink or Pure Hype”) The sources for both tap and bottled waters as well as additives to either enrich or neutralize contents of water determine the mineral and chemical composition of drinking water. Is bottled water really any purer or healthier than local tap water?

Another way bottled water is the way to go is because it helps aid in healthy choices. In the article, “Grab the Bottle”, it states that “bottled water has helped consumers choose to drink more water because it presents it in a convenient way (Giroux). In many cases, consumers buy more objects that appeal to the eyes. Bottled water comes in different sizes and shapes. What is trending in society, the public wants automatically. In the article, “Comment-Soft Drinks and Water- The Future of Bottled Water”, he told that “attractive packages alone can make us feel that what we are drinking is beneficial” (Rowlands). Trendy shapes, sizes, and colors are what the public is drawn to. If a consumer sees a unique water bottle in the store, he or she will buy that because it’s trendy and popular in society.

One of the biggest harms to the world is pollution caused by people. Most of the plastic materials used by people are left to pollute. Bottled water is one of the biggest plastic materials produced. Some people say that bottled water is safer, convenient, and provide jobs to workers in many ways. The reasons for buying bottled water differ. Some people buy bottled water because they don’t like the taste or smell of tap water, while others on the other hand buy it because of health concerns with water contamination. Pollution is one of the biggest problems hurting the environment today, and water bottles that are thrown out after each one-time use, contribute greatly to its increasing buildup. Bottled water is not only expensive to us, but also to the environment. Bottled water is hurting the economy, harming human lives, and damaging the environment.

Water is essential to life, scientific fact, not debatable (Tracy). More than half of all Americans drink bottled water; about a third of the public consumes it regularly (Olsen). Many drink or buy bottled water simply because they believe it is of better quality, cleaner, and better tasting. On the contrary, several individuals do not know the cons of drinking bottled water. Today, there are many misconceptions and myths about bottled water. Many people are uneducated about what goes into our bottles and how it not only affects us but also our environment. In the article “The New Oil” by Jeneen Interlandi and Ryan Tracy they discuss the issues that have to do with water and the privatization of it. They believe there is a crisis and something has to be done. Due to the cost, pollution, shortage, and health issues, bottled water should be outlawed. Water should not be controlled by water bottle companies and should not be allowed to be sold in plastic bottles.

The Australian bottled water industry has been growing rapidly over the past decade. Many Australians drink bottled water on a regular basis, and on average consumed 21.2 litres per person (Australian Bureau of Statistics) in 2001. The boom in consumption of bottled water has moved the product beyond the niche market and into the mainstream as it has become a staple to many Australians. Many people drink bottled water today simply because they prefer the taste to that of tap water or perceive it to have more purity. Other reasons behind the explosion in bottled water consumption are: consumers' passion for fitness which guides them to fewer caloric beverages; increased accessibility of bottled water via convenience stores,

Most bottled waters come from factory, where the waters is treated, packaged into chemically produced bottles, and then sold to us. Millions of people are amazed to the fact that they’re drinking water combined with chemicals. Tap water and bottled water are essentially the same water. Despite in some areas tap water may be polluted depending on the area in which you live. Although you may think bottled water is more suitable for you to drink, you’re wrong.

Gleick supports this argument and cites specific grounds that disprove bottled water companies’ false claims. For example oxygenated water is said to “strengthen your immune system…and even brain function” despite scientific testing done proving that a single breath of air contains more oxygen than the product itself (Gleick 118). Next, the author recalls someone who drank nothing but super-hydrating Penta Water, which cost over sixty dollars a case. This costly expense was proven to be futile, because scientific evidence proved that Penta did not have any health benefits superior to those of ordinary water (Gleick 129). Barnett incorporates a qualifier which states that it is difficult to conclude whether bottled or tap water is healthier. However, this does not take away from the fact that the EPA, which regulates municipal water, is more strict than the FDA is with regulation over bottled water. Bottled water companies claim they intensely purify their products despite this evidence. These seemingly astonishing claims mislead consumers who do not possess the knowledge nor the equipment necessary to test the water themselves. Consumers spend money to purchase products that turn out to have no outstanding health benefits. They may additionally put their health at risk by consuming bottled water which may contain pollutants detrimental to the human body.

The chapter “Selling Bottled Water”, by Peter Gleick, works within the argument of Cynthia Barnett’s “Business in a Bottle”, which illustrates the superficial and deceptive image of bottled water, due to false advertising and pseudoscientific claims by greedy bottling companies. The companies take advantage of a free resource and make millions in profit. Although utilizing different styles, Gleick and Barnett’s grounds intertwine, exposing bottling companies’ manipulative tricks while opening the population’s eyes to the lie that bottled water is cleaner, healthier, and safer than tap water. Barnett focuses on specific bottling companies’ data and incorporates statistics for support, while Gleick separates his argument into various segments and provides a brief historical lesson on false advertising; these techniques expose the psychological effect of false advertising in the population and neatly organize the information proving false advertising exists.

Michael Hiltzik’s first section of the article is especially important for individuals to know about. I agree 100% with his opinion on bottle water. There are many environmental dangers and unnecessary expenses for bottled water. Countless people don’t discard of their bottled waters in the recycling or trash bin. Eventually, these plastic dangers end up in the ocean and may put marine life in jeopardy.

The Environmental Protection Agency (EPA) is responsible for regulating and overseeing the effective distribution of clean tap water. Even though, history has shown instances of water contamination, it is only normal that such incidents occur. The EPA has set procedures for monitoring the municipal waterworks and from their regulated activities, quick resolution for thresholds are achieved (Lewis 1). However, the Food and Drug Administration (FDA), subsequently setting inferior standards for fundamental

Water is an essential part of our lives. It is arguably one of our most important necessities. But, the burning question of bottled vs. tapped still urges on today. There are many pros and cons to both scenarios such as environmental impact, price, cleanliness and people still want to know what is ultimately the best route to go. I personally prefer bottled over tap but, let's see what the facts have to say. In an article on Diffen it states “Bottled water has to meet less strict regulations than tap water. This means that it can contain bacterial or chemical contaminants, including carcinogens, that exceed industry standards.” This is extremely shocking because I rather drink bottled water over tap. And you would think that since bottled water

In contemporary society, bottled water consumption has become more attractive and popular. While in 2009 were only sold 161,589 million liters of bottled water, in 2011 approximately 181.61 million liters were sold all over the world (The Statistics Portal, 2014). In this context, attributing that significant growth of bottled water commercialization is consequence of a successful marketing should

Arnold, E 2006, ‘Bottled water drains natural resources’, Earth Policy Institute, 1 April , viewed 22 Octobe