Identification Of Target Customers And An Analysis Of Their Attributes

2143 Words9 Pages
Identification of target customers and an analysis of their attributes. Use the information in the Aboriginal Action Plan and the Aboriginal Tourism in NSW Fact sheet to assist you in documenting attributes. “Tourism Australia did a research project which found the segments in other cultures that will be welcomed to the Australian experience . This target market is highly recommended to Australia’s offer and has more chances to stay longer, spend more and spread out to remote areas. Experience Seekers are, by definition, looking for unique and personal experiences from their holidays. Using different research, studies find how travelers think and feel to understand the personal factors that impacted them to travel. Experience…show more content…
Festivals and events Its always good to travel at the time of festivals so we can enjoy new tradition and new festival of that other culture. An analysis of existing and previous marketing plans, strategies and campaigns and their effectiveness in increasing visitor numbers and expenditure. Your analysis should also identify marketing successes and how this can be applied in marketing to domestic consumers to increase participation in Aboriginal tourism experiences.  e-business  mass marketing  product variety marketing Previous marketing plans, strategies and campaigns: Existing marketing plans Their effectiveness Marketing successes How it can be applied to increase participation e- business Easily approachable to customer in less time Business getting more recognition E – business is good way to connect with other organizations for business Mass marketing Surrounding countries are interested in be a part of it. Getting new customers easily Help tp do large amount of transaction with people on your nation Product variety marketing Making more money with new addition of products Marketing staff is getting more confident with their service We will introduces more products in future to satisfy customers. Existing marketing plans, strategies and campaigns: Existing marketing plans Their effectiveness Marketing successes How it can be applied to increase participation e-business High
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