A Report On Shopping Carts

How many people shop online? Many people have to fight through traffic to go to a store looking for something that may or may not be in the store when they get there? Shopping online can help them out, Not only does this make people’s lives more convenient, it also can help the economy in ways most people don’t think about. The internet is shaping the world today and people have the ability to do everything on phones and computers. Shopping online is a growing enterprise and it can change the future and how it can make people’s lives easier by shopping online.

Gone are the days of waiting in long lines while at grocery stores with the hopes that that person in front of you will have a speedy transaction without the delay of a price check. The grocery shopping experience is quite different than when we were children. Many of us in the Generation X, Millennials, and Generation Z era are ditching the long lines and relying on apps to fill our fridges. However, while many of us are relaxing in the comfort of our homes and ordering a week’s supply of groceries, others are bypassing the cashier and are heading directly to self-checkout.

By implementing a curbside pick-up and delivery program, Publix will be able to create an advantage over its competitors by offering its customers affordable merchandise in a convenient and efficient way. Publix will benefit by attracting new customers and retaining existing customers who for physical, time sensitive, or other reasons cannot make it into the store to do their grocery shopping. Although Publix could potentially miss out on revenue made by customers making impulse purchases based on eye grabbing displays in the aisles or at the register , they will surely make extra based on the ease of clicking and selecting items. By clicking items to add them to their “shopping cart” customers may lose themselves in the ease of amassing groceries and end up spending more than they would have had they been inside the store.

As mentioned in this report, the return on investment is not immediate but there are long-term advantages to using the Media Cart. The advertising and suggestions made to the consumer can cater to reducing excess inventory before spoilage occurs, improving the effectiveness of sales, and introduce consumers to brands which may interest him or her; these directives can increase sales and decrease loss. The on-board navigation system will help customers to find the products they are seeking; this allows the customer to find products without taking time from the customer service employees. Use of the navigation system also allows customer to find what products they are looking for; if they find the product at Kudler they are less likely to go to another store and give the sale to a competitor.

Technological environment shows that there is more Point of Sales systems available with electronic shelf labels and scanner. In addition, self-checkout registers and advertising through mobile apps are getting more common.

The first self checkout station was put into use at a Giant supermarket in Severna Park Maryland in 1987 (Gemperlein, 2006). When this kiosk was first put into use many businesses to include grocery stores, box stores, and outlet stores began to watch with a very close eye. It was known that consumers wanted the ability to go into a store and take their time and not feel rushed, that is until they were ready to checkout. Stores have found that after the normal consumer is finished selecting the items that they are going to purchase on a given day that they want to quickly proceed through checkout lines (S. Dudley, personal interview, August 15, 2008). Providing consumers with the ability to do this in effect increases the level of consumer happiness which in return increases the chances a particular consumer will return in the future to purchase more items, resulting in increased sales volume.

Introducing the Click and collect technologies will allow the consumer to enjoy the fresh selection of foods offered by 365 Whole Foods at a reduced rate, from the convenience of their vehicle. Unveiling the Amazon services into brick and mortar will allow the organization to be competitive with companies that have had a physical presence. Customization of product mixture in the market like locations (365 Whole Foods) based on the consumers buying patterns will make the shopping experience more efficient and enjoyable. The image for Amazon and Whole Food 365 is very strong and strong logo’s. Both companies have a modern image, tech savvy demonstrates quality-meets-value.

Later this month, Pinterest, the bookmarking app and website, will be extending its product line in the form of a “buy button”. The “Buy It” button will allow the company’s customers to not only “pin” products that they are interested in but to purchase them as well, from a variety of retailers who are already on board. With this service Pinterest is hoping to become a “frictionless platform for shopping” through which its 70 million monthly users can quickly and securely purchase goods from their favorite vendors without ever leaving the company’s app or website.

The rise of e-commerce and online retail has altered the general trends in this industry. Grocers such as Whole Foods Market, Kroger Co., Safeway Inc., and Fresh Market have adapted to this new technology of customers ordering groceries online and then picking it up without having to walk around the store to do so. The trend is also adopted by

According to Andre (2013), “grocers have to think outside of the box and offer more to their clients in order to increase customer satisfaction and loyalty” (p.1). Since customers’ shopping style has been changed, groceries should change their marketing strategy from a long-term perspective. As we discussed earlier, Whole Foods Market has developed its application that allows customers to buy products through smartphones. Customers can make orders through smartphones and pick up later, which saves plenty of time, especially for some working parents. This cool technology is not only attractive but also helpful fostering customer loyalty. Whole Foods Market’s website promotes its smartphone APP constantly and describes the benefits of downloading the application, which are also ways of offering the convenient shopping experience for

By attending CART, I have been able to form many irreplaceable friendships. CART has opened its doors to all Clovis and Fresno Unified schools, allowing for a variety of students to interact with one another. Throughout the school year, I have not only formed many new friendships, but worked with a plethora of other students, allowing our personal strengths to shine in collaborating on projects. The great variety of students that CART has accepted into their labs has allowed for a unification of students to come together and partake in the academic opportunities offered by the administration at CART.

Many grocery stores follow the same format. As a consumer first walks through the supermarket’s doors, they usually notice fresh flowers and produce. As a consumer keeps shopping, he/she will notice that the eggs and milk are in the very back of the store. This is a grocery store format “trick” that makes shoppers follow a path of the grocery store taking them through aisles filled with other items in order for them to purchase more. This is just one example of how the grocery industry has dramatically changed since the 1940’s (Peterson, 4 Ways American Grocery Stores Are Changing Forever). Recently, grocery stores have had to make drastic adjustments in order to catch up with the increasingly technological society. In past years,

Wal-Mart Corporation has definitely made their mark in the retail world that we all know in the United States and around the world. It is a very unique retailer that has some competition, but not very much. They dominate the consolidated shopping realm and are very strong in their sales, despite the recession. This application would help many shoppers discover new products and help them find products that they were not aware were sold at Wal-Mart stores. Also, shortening the amount of stores an individual has to travel to saves them money. With the popularity of smartphones and applications on the rise I think this would be a big hit with many people all over the world. Wal-Mart has made their store as unavoidable in everyone’s lives as possible and people love their convenience. If the

Owners and operators of shopping centers need to adapt by tracking visitors through the chip embedded in their smart phones

In today’s cluttered world, smart consumers demand simple and easy comparison-shopping features that take the stress out of grocery getting – leading them directly to the products they’re seeking, while saving their family time and money. At Comp-U-Shop, our mission is to help grocery consumers easily compare and purchase anything in-store – in less time, and for the