Ifsm300 Umuc Haircuts Case Study Stage 1-5 Assignment Ifsm 300 Umuc Haircuts Case Study Stage 1-5 Assignment

5162 Words Oct 23rd, 2015 21 Pages
IFSM300 UMUC Haircuts Case Study STAGE 1-5 assignment
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Case Study, Stage 1: Business Environment Analysis
Before you begin this assignment, be sure you have read the “UMUC Haircuts Case Study” and be sure to take a look at the “Walmart Example.”
Purpose of this Assignment
This assignment gives you the opportunity to apply the concepts of the Porter Five Forces model to a specific business, develop a strategic direction for UMUC Haircuts, and identify a process that could be improved with the use of
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The Five Forces Model helps determine the relative importance of the forces affecting competitive position that could affect the future success of a business. The Five Forces are: * Buyer Power * Supplier power * Threat of substitute products or services * Threat of new entrants * Rivalry among existing competitors
The Five Forces and the Generic Strategy are fully described and discussed in the readings for Week 1, and the Business Model and Competitive Advantage are covered in Module 1. In order to analyze UMUC Haircuts’ current competitive position and develop a Generic Strategic direction, you have decided to use the Five Forces Model to analyze Myra’s business.
Assignment
Using the class reading and external resources (resources other than those provided in the class), write a short paper 2-3 pages in length, not including References page and cover sheet, responding to the bulleted items below.Remember to use the APA formatting rules and correctly cite and reference your sources with APA format. Use the Grading Rubric to be sure you have covered everything. Submit your paper as a Microsoft Word document, or a document that can be read using Word, with your last name included in the filename.
Create a document that includes the following: * Brief introduction providing the background of the

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