I am writing to you because I recently learned some new information about In-Game Advertising, better known as IGA, and would like to share it with you. I would also like to address my contributions to this presentation.
I was in charge of defining and figuring out what IGA is, how much it costs, and the history of IGA. After some researching, I soon realized that, IGA and Avergames are not the same as I previously thought. IGA can incorporate Advergames however, IGA is more like the big picture or “Umbrella”, and Advergames are more like the subsection. IGA encompasses three different types of advertising methods, which include:
• Dynamic In-Game Advertising (DIGA): These are virtual billboards or advertisements that appear in a game, as
some pay equity progress has been made primarily in developed countries in Canada and Europe,
Baby Blues, the most common and mildest form of mood disorder can last up to two weeks after having a baby without the mother needing treatment.
Purpose: After listening to my speech, the audience will be more educated on Texas’s roadside attractions, as well as relate to the sites I will discuss in my presentation.
1. This informative speech on “The Cause of Homelessness “is very Inform able and worth listening to, because in today’s economy it could be you or me. Some seem to think homelessness is choice. I find this speech relevant to the world I live in today, due to the high unemployment rate, declining job market, and the economic hardships that families are enduring. This topic is not a broad one, but yet can be spoke of in depth due to the fact I see many homeless people but never thought it would be me until I seen a family friend who has lost everything, this is what made me more aware that it is not just a choice and any day it could be me. So when you see
Laughter relates to positive thinking. The positive thinking helps us to improve our immune system and become healthier. It helps in removing the negative thoughts from our mind and not letting our immune system become worse further.
Transition signal: In conclusion, the next time you fill up your gas tank might not be cheaper, but at least you will know why you are paying more for gas.
Baseball is considered to be America's favorite pastime and has become popular all over the world. This sport is watched by millions of people every time there is a game played. People will go to the stadiums to watch and a lot of fans will watch the game on television. Since there are so many people watching these games, advertising has become more and more apart of every baseball stadium due to the amount of exposure a company can receive by using the many types of ads found in a baseball stadium. The stadiums use billboards, fences, green screens, merchandise, airplanes, names of stadiums, and scoreboards as all different ways to advertise a company's product.
I want to share with you about a process that can be helpful in determining a major. The process includes determining possible college majors of interest, collecting data
Create a 5-6 minute presentation using PowerPoint visuals. Make sure your PowerPoint follows the guidelines discussed in class. The purpose of the presentation should be to inform the audience. Your presentation should reflect a topic, theme, or issue relevant to your major. For ideas of topics, you may consider looking at issues of Crains’ Chicago, The Wall Street Journal, Bloomberg BusinessWeek, The New York Times, The Chicago Tribune, cnn.com, The Huffington Post, NPR.org, Slate, Wired, or industry-specific papers/journals in your area of study.
c.ii. This disease develops at a slow pace so most people don’t notice the symptoms.
I. (Gain attention and interest) Many of us have encountered 3D technology at one point in our lives such as the red and blue comics usually found at the back of magazines, or a have watched a 3D movie at IMAX. It is with no doubt that, we all find this technology to be a fascinating one.
Advertising has become one of the most powerful and effective tools that business uses to launch and brand products. Advertising is a form of communication used to persuade an audience to take some action with respect to products, ideas, or services. Everyday we are surrounded by advertisements, influencing us to make different purchases without our mind even realizing how much they really affect us. Advertising is available in many different mediums and communicated across many different forums. Of all of the forms of advertising, visual advertising has proven to be one of the most successful. Graphic designers have the ability to put subtle references and innuendos into your mind by utilizing different fonts, colors, and visual points
Apple is an American multinational company that produces computer software, cell phones, personal computers, and other electronic products for consumers. Some well-known Apple products include: the iPhone, the iPod, the iPad, and the Macintosh line of computers. There are many Apple retail stores in America, as well as overseas. “Apple software includes the Mac OS X operating system; the iTunes media browser; the iLife suite of multimedia and creativity software; the iWork suite of productivity software; Aperture, a professional photography package; Final Cut Studio, a suite of professional audio and film-industry software products; Logic Studio, a suite of music production tools; the Safari web browser; and iOS, a mobile operating system.”(What is Apple?).
Interpublic Group (IPG) is a global company with numerous companies under its umbrella. It is based in New York City with offices in over 100 countries ("Overview," n.d.). IPG specializes in consumer advertising, digital marketing, communications planning and media buying, public relations and specialty marketing ("Overview," n.d.). IPG agencies customize marketing programs for many of the world’s largest companies through its comprehensive global services which help its clients build brands, increase sales of their products and services and gain market share ("Overview," n.d.). Therefore, it is important that IPG’s website is able to attract the best talent by encompassing a number of dimensions, including navigability, content information, and aesthetic features (Kavanagh et al., 2014).
But first, we should give a useful definition of advertising. According to the Encyclopedia Britannica (2015), advertising are ‘‘the techniques and practices used to bring products, services, opinions, or causes to public notice for the purpose of persuading the public to respond in a certain way toward what is advertised’’. Meanwhile, Belch and Belch (2009, p.18) describe advertising as ‘‘any paid form of impersonal communication about an organization, product, service or idea by an identified sponsor’’.