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Illustrate The Concept Of Simulacrum

Decent Essays

This essay contains a visual example that will illustrate the concept of simulacrum. The essay will explain the difference between cult value and exhibition value, how the relationship between the two results in a loss of the “aura’’ of authenticity in reproduced artworks in reference to to Walter Benjamin, The work of art in the age of mechanical reproduction (1937). The essay will further define the concept of simulacrum in reference to Michael Camile, Simulacrum (1996), also discussing the difference between a simulacrum and a copy and further explain if the example displays an aura of authenticity. Lastly the essay will identify the dynamics of the stages of simulacrum by a way of an example by referring to Baudrillard’s understanding of …show more content…

A cult value would be seeing or experiencing something on first hand with the “naked eye the experience of having to experience something physically than rather having to see it when it is reproduced or duplicated, having to too see and experience something originally is far different to its replica or the mass reproduction of the art work. Benjamin (1937: 793)
According to Benjamin (1937:799-800), a camera taking a film of a movie is a vision of someone else because they get to control the movement of the camera, the angles and what they chose to capture. This further illustrates and supports the idea if an exhibition value being of someone else’s experience. According to Camile, simulacrum is a copy without an original (1996: 31). Camile further explains that simulacrum, threatens an original representation due to the fact that it represents its own identity (1996: 31). For example, in Baudrillard Jean’s argument according to Camile, the mass media, being television and videos we watch every day, this has substituted the real in a sense that, what is shown to us is the only source of the “real” and in that, it is what we take in or substitute for the truth, a more accurate example would be the news (1996: …show more content…

Figure 1: Screen shot from The Matrix, Directed by Andy Wachowski and Lana Wachowski 1999
This screenshot is taken from a scene in the film where, Thomas Anderson, the main character has learned that he is in the matrix with his mind and control just about anything in the “fake” world controlled by machines and he stops bullets coming towards him.
In Baudrillard Jean’s argument according to Camile he speaks of the dynamics of the stages of simulacrum which are substituting, masking and reflecting. In this case of the example we find that the plot of the film is for the viewers to watch this film in a sense of questioning what is the “real” world and what is the “fake” world. The concept behind it is to wonder if the world we are living in is not just some techno world where we let machines control our way of living. Figure 2: A screenshot from the film, Inception directed by Christopher Nolan

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