Implementation Plan

We would recommend Starbucks to focus doing advertisements and promotions on internet and television. In the high tech world, everyone has his or her own mobile phone or computer which can just read the news by clicking the certain website. So, Starbucks can attract their customers by decorating their own website and promote products to them. Starbucks should make different promotions. As an example, it can make a breakfast set which a cup of coffee comes with a piece of croissant. As Starbucks offered meals, it would be able to extend the product base greatly. Once the promotion has been shown in website or TVs, people may think of it and purchase the product. Starbucks can also make their brand more aggressively in order to convince people that Starbucks serves coffee which is superior to other coffee and beverages. Starbucks is not just stand for a cup of fresh coffee but it is about the passion for the soul of people, quality product and understanding the culture of coffee. Other than that, Starbucks may make a membership for customers to collect their points so that they can exchange gift. Hence, the customers can enjoy the rewards and they will choose Starbucks again for the next

Starbucks has developed a brand image that has revolutionized coffee drinking experience. It has created an ambiance that is designed to attract customers and keep them coming back to Starbucks stores. It offers wide varieties of services such as comfortable seating areas with unique music and free wireless Internet for their customers while sipping their favorite coffee. This distinctiveness sets Starbucks apart from most of its competitors and has allowed the company to successfully grow and profit while charging premium prices for their products.

Implementation is the act of providing a practical means (step-by-step) for goal accomplishment. (GCU, 2011). Successful implementation plan elements include the analysis of the present situation of the organization so that determination of the changes to be done within the organization can be made without any obstacle in the flow of the organization (Damschtoder et al., 2009). The second and the important element of the successful implementation plan is verifying the key mission of the organization, so that the planned implementation can be adjusted and carried out effectively. (Damschtoder et al., 2009).There are five elements involved in the implementation plan, there elements include; stakeholders, work plan, resources and budget, quality control and

starbucks Corp., an international coffee and coffeehouse chain based in Seattle, Washington, has expanded rapidly since its opening in 1971. These outrageous success was due to its well-developed strategy vision which lay out the company's strategic course in developing and strengthening its business. Starbucks is a global corporation that sells authentic coffee in 30 countries, reporting revenues of nearly $5.1 billion in 2006. The main goal of Starbucks is to embrace diversity by applying the highest standards of excellence. Starbucks strives to perfect the relationship with the working class by making the service as fast as possible because they believe that every customer has their own personal rate. One

According to CDC, each year estimated about 250,000 cases of central line-associated bloodstream infection on happens in United States. The average cost of treatment of this CLABSIs are 25,000 dollar per episode. CLABSI is the third most common health care associated infections per Health and Human Service. And also there is reported about 500 to 4000 patients death related to CLABSI in US. CLABSI are preventable but there are need to be much education and resources needed. The central line associated infections are classified as exit site infection or tunnel infection. Nurses are the key health care personnel work with Central lines at the bedside. Nurses play a key role in assessment and prevention and management of these lines to avoid infection. Nurses working with lines must be educated on the importance of infection prevention and held to a high standard on infection control.

The purpose of this paper is to provide an introduction, purpose, and rational for selecting a nursing theory. I will describe the theory by identifying the purpose, concepts/definitions, relationships/structure, and assumptions. I will use the Chinn & Kramer evaluation criteria to critique this chosen theory. Finally I will describe a plan for implementing the theory into my practice setting, identifying any barriers and challenges.

|Step 2 – Assess hazards to determine risk. |Using the Risk Management Risk Assessment Matrix, assign a risk |

coffee in the world. The goal of Starbucks is to establish the company as the premier purveyor of the finest coffee in the world while maintaining the organization’s uncompromising principles. In addition, Starbucks wants to develop its brand beyond being the preferred outlet from which to purchase coffee to becoming the preferred consumer brand.

As a well-established coffee retailer and over 35 years of success, Starbucks is at the maturity stage in the product life cycle. It is in this stage that Starbucks needs to shift gears and focus on marketing program modifications by increasing the number of customers and customer visits (Kotler, 2009, pg. 185). While improving service will attract first-time customers and retain current ones, further marketing modifications will need to be made if it wants to continue to grow. More advertising, distribution, sales promotions, and personal selling are a few of the ways to modify the marketing program.

This program plan contains one goal and four measurable objectives in order to facilitate the planning phase. These goals and objectives may change throughout the program plan, as it is tentative. Furthermore, the goal and each objective will be evaluated at the end of the implementation period in order to ensure each was met.

A process improvement and implementation plan (PIP) is designed to help companies analyze their present business processes by ascertaining probable complications within their selected procedures. This extensive process will also help the company to identify and improve their business standards, intentions, and give them the golden opportunity to correct potential difficulties within the chosen processes. The process improvement and implementation plan will also allow the company to ensure that each phase will not be subjugated before the project is successfully completed.

Primary Activities are used to provide of Starbucks with a competitive advantage in any one of the five activities so that it has an advantage in the industry in which it operates. This primary activities can be divided by five section, which is inbound logistic, operation, outbound logistic, marketing and sales, and services of Starbucks. The aim of the five primary activities is to build the value that exceeds the cost of conducting that activity, at the same time generating a higher profit for Starbucks. 1.

The implementations of organizational projects require careful attention to details. The key to a successful project implementation begins with the selection of the right players. In creating a project management team, careful attention must be made when selecting the Project Manager, the Project Leaders and certain strategic employees. Success depends on the caliber of the members of the team, the team’s ability to work together and to magnifying the talents of the team both individually and collectively, (Passage, 2006, p.44).

Starbucks is the worlds leading specialty coffee retailer. The company produces a wide range of beverages as well as various confections and pastries. With over 17,000 stores world wide one would have to wonder why a successful company like this would need to form a strategic plan. In this world there are no guarantees of success for businesses. Each company must be able to form a successful marketing strategy and must be able implement their plan effectively. In this highly competitive global environment the overarching

The initial approach of brand building for Starbucks is by enticing customers to visit their stores and enjoy the coffee. It has gained from word of mouth and cup by cup from customers and very appealing storefronts. During this period the company put all her resources into store expansion as it has seen influx of customers into its stores.