Importance of Cross Cultural Communications

Brandt, W. K., & Hulbert, J. M. (1976). Patterns of Communications in the Multinational Corporation: An Empirical Study. Journal of International Business Studies.

From a relative perspective, effective communication proves imperative in aiding efficient business transactions. The different cultures and nations involved in the launch of the fast-food franchise should aim at understanding one another’s culture despite their differences between culture, language, and way of life. To begin with, proper channels should be put in place to communicate important factors concerning the business without necessarily having an interpreter. In equal measure, some challenges present themselves during the presentation to the various individuals involved with the firm. For instance communicating may prove difficult putting into consideration that not all persons can speak fluently in English. Additionally the fact that American culture is typically made up of low-context practices, it may appear rude and ill-mannered for persons who originate from high-context cultures. A good illustration of the above-mentioned factor is that Chinese culture dictates that individuals should engage in typical chit-chat before getting down to serious business. In this instance, if the individual from any cultural background jumps in immediately to address serious matters, he or she is viewed as rude and insensitive.

My research is focused on the problems associated with cross-cultural communication and how awareness of culture, language, tradition, and business practices can increase the advantages to globalization. This report will be field specific in

The case, Charles Foster sends an email, is a perfect example of the how globalization and increased cross cultural interaction is increasing the complexity and ambiguity facing the managers of large multinational companies. The specific focus of this case is to address the repercussions that can occur by using inadequate communication methods, given the importance and complexity of a situation. Also, the case addresses the possibility of cross cultural communication misinterpretation leading to confusion and confrontation amongst the parties involved. The objective of this qualitative analysis is to utilize both theory and practical

In my previous professional role, it was imperative that I obtained an effective level of intercultural communication competence. I managed U.S. employee communications for unplanned system issues which often had a downstream global impact within the organization. As a result, many of my communications were tailored for a global audience which consisted of the United States, Asia-Pacific, Latin America, Europe, Middle East, and Africa regions. Prior to a sending an employee communication for a system issue, there was always a global business call with all stakeholders to discuss the details and determine which region would lead the communications. The region designated to lead the communication had a challenging task of tailoring the message

Using communication techniques appropriate to different social and cultural groups: The business environment of the 21st century is expanding to include people from cultures and

Communication – verbal and otherwise – remains an important dimension of international management, and there are different communication styles, how communication is processed and interpreted, and how culture and language influence communication and miscommunication (Luthans & Doh, 2012).

Carte, Penny and Fox, Chris, (2004), Bridging the Culture Gap: A Practical Guide to International Business Communication, Library of Congress Cataloging-in-Publication Data, Retrieved November 17, 2006 from: http://www.amazon.com/gp/reader/0749441704/ref=sib_dp_top_toc/002-9731822-8892040?%5Fencoding=UTF8&p=S009#reader-page

Due to these studies, it is now emphasised that good communications are vital for good management. With a standard of

Communication in the global workplace is a complex concept with the increased diversity of cultural

As this country progresses more people from other countries are migrating over to America. Furthermore, for America to continue to grow financially and continue to get the resources it needs, the citizens/ business owners must know how to communicate. Like most cultures writing and communication is an important part of everyone’s everyday life. It is important for everyone to know how to communicate, whether it is through writing or verbal communication, with someone outside of their culture. With the world becoming more globalized, one must know how to effectively communicate, especially those in a business setting.

Previous researchers have found that for a person to achieve better and more effective communication competence, it is necessary to develop skills that allow an appropriate participation in specific situations. The ability to listen, ask questions, and express concepts or ideas effectively is an important part of communication competence. Intercultural communication presents an unexplored and challenging field that needs to be understood for a better development in communication. (Dillon and McKenzie, 1998). The variables of listening depend on the different perceptions that a person obtains through their cultural background. Furthermore, culture often affects the structure of consciousness in the act of listening. When a person seeks to

This essay will focus primarily on three main issues that can undermine effective communication namely cultural diversity, emotions and language (Robbins et al. 2011 p.331). The importance of feedback in an organisation to improve communication would also be reviewed (Iyer & Israel 2012 p. 55). Through feedback received, communication unveils opportunities to improve the individual and general performances of the organisation (Daneci-Patrau 2011 p. 496). Communication in an organisation comprises of many dimensions spanning formal and informal means of internal communication and external communications (Iyer & Israel 2012 p. 52). Communication is an ongoing process in which feelings, ideas, values and perceptions are transferred

"We didn 't all come over on the same ship, but we 're all in the same boat."- Bernard Baruch

In order to survive in this fast moving globalize world, there is a need to be effective as well as efficient in this mode communication. As crystal writes (1997). “Organization wishing to develop international markets is under considerable pressure to work with English” (P-106).