Introduction
Never before has sustainability been more important on the corporate agenda. According to Brundtland Commission of the United Nations (1987) sustainability is defined as operating in a way that preserves the long-term quality and productive capacity of both the natural and social environments in which a company operates. For humans, sustainability is defined as the potential for long-term maintenance of well being, which has environmental, economic, and social dimensions. Sustainability therefore involves: • A broad view of social, environmental and economic outcomes for an organization. • A long-term perspective, concerned with the interests and rights of future generations as well as of people today. • An
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Presently, indications are that it will become even more critical to company strategy and operations in the coming years. The experiences of management of companies leading in the field of sustainability provide a number of insightful lessons for other managers embarking on a move towards sustainable practices: Make the economic case: Executives are increasingly seeing opportunity in sustainability, not just risk. Subsequently, sustainability practices are moving from the domain of corporate affairs and corporate communications into the mainstream of the company. Although the short-term financial benefits are not clear, executives do understand the long-term economic importance of sustainability, increasingly viewing such policies and practices as crucial to the company’s future existence. Embed sustainability across the enterprise: Many organizations are incorporating sustainability into the heart of corporate strategy, such that sustainability cannot be separated from the company’s core business objectives. Internal structures enable sustainable principles to be propagated, across the enterprise. Although only 18% of firms link variable pay to
When talking about sustainability numerous people associate it with just protecting the environment. Sustainability is far more than going green, but it is a principle that many companies have adopted and have worked persistently to improve over the last several years. Sustainability is defined as the ability to continue a behavior indeterminately, but it also includes improving human life overall. Sustainable development is broken down into three pillars: economic, social, and environmental (Harich & Bangerter, 2014). Economics is the study of how people use resources, which correlates to the goal of sustainable development by using resources to their full potential (Laszlo, C., & Zhexembayeva, N., 2011, p. 60). Economic sustainable development allows companies to give their customers what they want without overusing mutual resources. Social development combines the social world with the physical realm to provide a good quality of life (Benoit, 2010, p. 7). Social sustainability focuses on the well-being of people and their communities. Environmental development, the most recognizable, includes protecting the environment by reducing pollution, recycling, switching of electronic devices when not in use, etc. All three of these pillars make up what is known as sustainable development. In this paper, I researched a company and their involvement in sustainability and how it applies to the
Although there is no formal definition for the term, individuals have tried to define sustainability according to their function or area of study. The term “sustainability,” once an obscure ecological concept, has now been adopted by many in the business world to connote the principles of social and environmental responsibility (Joseph Fiksel, Jonathan Low and Jim Thomas). Further, sustainability can be seen through the eyes of business as a way to create value. More likely than not, the term sustainability can be linked to the ability of decreasing costs, wastes and inefficiencies. According to the vice president of General Electric,
Going “Green” is a trendy topic and is growing around the world. There are many proven facts showing that reducing emissions, waste, and gas help the environment, but the question remains to companies if they should take action to help the environment within their company. Will this help organizations with their overall success or will the cost of implementing environmentally friendly policies outweigh the organizations profits?
Many firms are learning that being environmentally friendly and sustainable has numerous benefits. (O.C Ferrell, Fraedrich, Ferrell, 2015). This could enable them to increase goodwill from various stakeholders and also save money in the long term. This will mean that they are being more efficient and less wasteful of resources, which will enable them to be more competitive by satisfying stakeholders. The CEO of
At present companies are inclined to focus on sustainable development as well as sustainability, which brings with it changes to the corporate culture as well as society. Sustainability has three important dimensions for all companies: economic growth, social responsibility and responsibility for the environment. The social and environmental responsibility, however, cannot become separated from economic growth. Profitability and growth create jobs and wealth; companies have to continue to provide products and services that people need. To understand the characteristics of sustainability, first step is to building the ability to prove how expansion of knowledge can be used in support of employers and public interest. IFAC in 2008 has defined sustainability, sustainability is all about :
One point of view says that we should invest in the environment because it will increase our reputation among other things resulting in increased sales. Another point of view is to not invest in sustainability and since consumers gravitate towards the best products and the best prices, which a team could develop, then sustainability is just an unneeded expense. As a team we feel that there should a balance of both investing in sustainable business practices and turning a profit. This strategy can be seen when we turned a $4,600,257 profit in quarter six while investing in seven conscious
|[pic] |Syllabus | | |School of Business | | |MGT/360 Version 1 | | |Green and Sustainable Enterprise Management | Copyright © 2009, 2008 by University of Phoenix. All rights reserved. Course Description This course provides an overview of
Sustainability is defined as the ability to endure.(1) Though the idea of sustainability can be applied to most anything from a sustainable ecosystem that has survived thousands of years to a sustainable workplace that uses green technologies. Paul Hawken captured today’s connotation of sustainability in saying “Sustainability is about stabilizing the currently disruptive relationship between earth’s two most complex systems—human culture and the living world.” (2) There are countless ways to live, work, and produce sustainably. Sustainability not only needs to be practiced by citizens, but businesses need to join the green movement as well. Without creating, following, and enforcing green policies, negative effects will be evident and innumerable
The idea of sustainability has become an increasingly common term in the rhetoric surrounding business ethics, as corporates are gaining broader acknowledgement of this pro-active method which guarantees business long-term viability and integrity by focusing on the triple bottom line. In business, the three aspects of sustainability include social, economic and environment.
The competitive environment in today’s business world poses many dangers to the sustainability of the biosphere, which is so vital to life. Business organizations have a responsibility to help sustain and preserve the environment for future generations. Corporations must take initiative in developing business plans that incorporate sustainable business practices into the strategic direction of the organization. Successful achievement of a sustainable business plan also requires identification of barriers to implementation and development of strategies to overcome such barriers. In addition, to
The greatest challenge faced by many organizations today and especially the labour intensive industries is ensuring there is a sustainable
The conduct or the operation of any business anywhere in the world brings with it a number of environmental concerns. These range from the emission of harmful gases, such as carbon (VI) oxide, into the environment and contributions to the depletion of the ozone layer, thus furthering global warming. It is however impossible to exist in this modern world without industries and business, as many would be unemployed and further lack various necessities due to a lack of industries and businesses (Forbes, 2011). Therefore, sustainability should be considered with regard for the environment in that actions should not adversely affect the environment to the extent that future generations will find it unlivable . Many of the leading organizations
Sustainability has become a great topic of interest in many arenas. Particularly, leading organizations are recognizing sustainability needs to be an essential aspect of their long term strategies. With this recognition, better business practices are being sought by investors as well as sustainability is becoming a driving force for better efficiencies and innovation. Two organizations, Wal-Mart and Starbucks, have both took on sustainability as long term initiatives to address their customer needs and affect how their suppliers operate.
In a study by Robert G. Eccles and George Serafeim, they compared ninety companies that they considered to be high sustainability companies and 90 companies that they considered to be low sustainability companies were compared. The findings of their 18 year time frame showed that the high sustainability companies outperformed the low sustainability companies in the stock market and financially. This only occurred in a long term plan. Therefore companies who want results in the short term might not see the results they want immediately. (Eccles and Serafeim)
Sustainability when we try to understand in the context of corporate is recognizing that the corporation’s long