Indian Youth and Social Media

The Indian economy following the 1991 crisis swiftly moved away from central planning economy towards market-based economy with the government having less intervention and control. As a result, companies were operating in what is called emerging

According to the World Bank, from 1993 to 1998, poverty rate has reduced by 14 percent in developing countries, similar to about 107 million people. This may result from receiving foreign investment that plays an important role in local economy growth. For example, the proportion of population living in poverty in India decreased by half in the two decades, from the 1970s to 1990s, while the number of Chinese in poverty declined by approximately 210 million during twenty-one years, from 1978 to 1999 (Healey 2008). In other words, the standard of living is improving due to the benefits of international economic activities.

India’s economy is one that appears to be on the brink of a major recession. Their central bank has made bad choices over the last number of years. This has lead to a low growth within the country and a high inflation rate. They changed their political leadership to someone who was more open to change and reform, but this has not come about. India reformed its tax system, which they believed would be the key to success in the country. This in fact caused the opposite. The economy slowed down sharply. They banned the sale of cows in India due to religions reason and this stopped the growth of agriculture as this was a huge export for the country. India has about 12 million new young people enter its job market each year and finding jobs for this vast quality of people is a hinderance for the country and yet another driving factor for lower growth. India expects the initial impact of their tax reform to be over and now they will see a stabilization of their economy. It is believed their economy will now grow in small increments due to this stabilization.

Globalization over the past twenty has become an issue in many countries. This industrialization of second and third world countries by Western Civilization creates many opportunities for the inhabitants. Not only does it expand trading markets, but also promotes productivity and efficiency; thus improving the country and integrating it into the industrial world. This process not only benefits third world counties, but also industrialized nations by allowing them to export goods to the developing world and increase their profit margin.

In 2015 India was ranked among the highest countries globally in consumer confidence, this comes after the International Monetary Fund estimated an economic growth of up to 7% annually for the next decade in India. But this hasn 't always been the case, in fact, it wasn 't so long ago that India was simply another colonized nation around the world, not to mention it 's usually rare to see this kind of economic growth in such a small period of time. The Effects of globalization, with an emphasis on open trade networks, and the Imperial developments of the late 19th century have led to the emergence and rise of India 's market-based economy. This growth has been affected in a very positive way over a span of centuries by a combination of stronger economic developments brought about by a massive increase in the countries labor force and the emphasis on education and self-governance. An exposure to both the Western economic systems during the imperial age until their independence in 1947 and their subsequent involvement in the Asian, Middle Eastern and African trade routes from the late 15th century placed India in an economic equilibrium where they were able to benefit from both worlds and become one of the fastest growing economies.

We all live in a globalized world; due to technologies being rapidly made it has driven globalization. Now we are well informed about other countries across the entire world and able to communicate internationally. Globalization has created a framework for cooperation among homelands. Generally, it has affected our nations and, indirectly we, the citizens in various ways; economically, politically, and socially, however it is a fast integration and association of various nations, which shapes the world affairs on a global level. The concept of globalization is evident in the many difficult challenges that come with it, involving our cultural differences, and the regulating challenge of globalizations. The phenomenon of globalization has affected many cultures around the world, resulting in the Americanization of other nations.

Globalization has been an integral part of India’s progress. It has opened up new avenues for growth.

As a result of these reforms, the world has been opened up to India and globalization had begun. Globalization has given India new opportunities in economics, social, traditional and governmental methods. The economic sector has had the biggest changes in India. As a result of globalization, westernization has become very apparent in Indian society today and has changed the daily life of the Indian. For instance, English language, clothing, and behaviors, which are more western and taking the place of Indian traditions, are the new ways of the younger generation of India. Globalization offers the youth economic liberation With remarkable growth, India is considered one of the fastest growing countries in the world today (Komath, 2010). Outsourcing by IT and BPO (business process outsourcing) has had tremendous growth in India with a rise in trained professionals that are employed by local and foreign companies to service customers in the U.S. and Europe. Globalization has had a good influence overall on the economy (Somalkar, n.d.). Industry has brought many big manufacturing companies to India which has boosted the economy, by offering employment to the Indian people. But in the farming areas or rural areas of India, it is a much different feeling. It is said that the liberation that the youth enjoy has had a negative impact of the rural areas saying the it has lowered the

And lastly, the various opportunities that the U.S. companies might foresee are increased demand for their products and services in the two countries due to increased incomes as well as high economic growth. Companies will thus profit as a result of selling western products in the two countries. Due to the increasing rate of internet usage, in the near future, companies can sell their products via the internet; they can also constantly conduct marketing surveys in order to identify consumer taste and preference of consumers in the two countries.

Is social media actually a disaster for teenagers? Hilary stout’s article “Antisocial Networking?” from New York Times, April 30, 2010 discusses that social media is not a good thing because kids are less interested in face to face communication with their friends. It is my believe that social media is not harmful at all for young people.

As highlighted in the case study, India’s Domestic Gross Product (GDP) was well over 3 trillion in 2005 and the

In India there are various resources and people are more prone to use variety of products for their consumption. The process of consumption in the post liberalized era has started dominating the consumer community particularly in the women section. There are numerous products are available in the market for the consumption and this situation has created for consumers. The multiple products with similar utility have created a competitive situation in the market. People at one side are unable to decide what to buy and on the other side they remain faithful to some products in particular. Thus, consumer behavior is one of the significant areas to be studied. The globalization and liberalization operation of businesses have given an opportunity to the customers/ consumers to select one out of various similar products available in the market. The global trend in the market have affected the consumer 's behavior to a great extent, whether it is a case of seller operating in international, regional, local level or a case of consumers involved in purchasing consumable/ industrial products. Due to globalization of business and liberalized policies of the government the auto industry has witnessed a major selling prospect. Many multinational companies have entered to fray, turning the market place into a virtual battlefield.

Low labor costs: India has one of the cheapest labor rates in the world, which adds to the higher cost competitiveness of the Indian companies.

Since gaining liberalization, India has been active in international trade, and is today one of the major trading nations in the world. The Indian economy has been highly dependent on external trade; presently, India’s major trading partners were China, United Arab Emirates, United States, Saudi Arabia Switzerland, Singapore and Germany.

The term globalization had started gaining prominence towards the end of twentieth century. Over the period of time, it has become one of the most discussed phenomenon. It is not about the process of international integration of nations and their economic activities, but as a matter fact, it is way more complex involving other factors like environmental challenges, politics and other socio-cultural aspects.