Industry Report About Cosmetic Industry

Data and statistics is able to be collected through a number of different ways to gather information, the majority of people have taken part

The research topic is selected, the testable research question is developed, research on the topic is found, the literature review is completed, and a decision is made on the research design. Now, one of the most important steps in the research process to accomplish is the collection of data. Notwithstanding the research project and whether the method of research is whether qualitative or quantitative, data must be collected. Data collection is essential whether the method of choice is a mail survey, a telephone survey, an interview, an experiment, field research, or secondary data analysis. Data collection is an important aspect of any research study. Inaccurate data can impact the results of a study and ultimately lead to invalid results. During the data collection step, a significant amount of time, energy and attention are required. In order to ensure the data collection process is valid and successful, one should adhere to the four steps involved: (1) the construction of a collection data form which is used to organize all data that is collected; (2) the designation of the coding strategy used to represent data on a data collection form; (3) the collection of the actual data; and (4) entry into the data collection form (Salkind, 2012).

There are many ways of searching for relevant data sources such as the Internet, books, previous reports, etc. However, you must take in to account how long it will take to research these different sources, whether they are available and how accurate and unbiased they are.

Companies across the world are determined to compete for the survival of their brands. The magnitude of success of the marketing and advertising strategies of a new or existing product is majorly depended upon the organization itself. As a matter of stated facts when an organization advertises its products in the market they first have to identify the relevant answers of some questions like what is the product aiming at? What benefits will the user seek by this product? How the organization plans to position itself within the market and what differential advantages will the product offer over the competitors. Because the bottom line of all marketing and advertising campaigns, is to provide the suitable collection of benefits to the end users of the product. Successful companies are usually recognized as iconic brands. Success of a

In this assignment I will look at the ways in which data is gathered and selected, I will show my understanding of how to interpret data and information, and how I communicate the results of the information analysis.

In reading the previous paragraph; which method would be best in the collection or data, analyst, and response to

• Consumer Behavior: In different countries consumers will respond differently to advertising, product positioning and the kind of distribution. Also the willingness to spend a certain amount of the income for cosmetics differs among countries. Another important factor is the consumer’s willingness to switch the brand.

These captains of industry have done great things. They donated lots of money to charity. The people who did this are Eastman, Rockefeller, and carnegie.Eastman donated lots of money to dental clinics, schools, and engineering students. Rockefeller created the university of chicago, and the rockefeller institute for medical research he donated over a billion dollars to charity. Carnegie donated over 350,000 dollars to future public education and he also donated money to many museums. They are captains of industry because al the money they donated.

gathering data in regards to the event, then the data needs to be analyzed, and the final step is

The information gathered from this report has been deduced from researching several internet sites. These internet sites consisting of written reports, well known and trusted webpages and official government sites to

There is a famous saying that ‘cosmetics are not selling product but beauty.’ Therefore, it is important to keep planning and developing product to meet the needs of customers who pursue beauty. In line

Most of the time we might have to clean and process the data to find some hidden insights in the data. This is called data processing.

Currently, the business has not ventured in the cosmetic market of London and Canada. Canada and London provide an opportunity for the company to expand its market through its international entry strategy of retailing and B2C framework. The SWOT analysis of the company shows a wide range of strengths and opportunities for the company’s future success such as market gap (London and Canada), Globalization, technology and good customer relation (BBB accreditation). The company demonstrates high capability of sustenance and survival through retailing, personal selling, E-commerce, E-marketing, Fashion Collaboration and other B2B platforms.

The report is limited to the research findings available on company websites and industry reports and does not provide up-to-date statistical information

Many cosmetic brands are popping up recently, perhaps, due to the increasing consumers of products that beautify and enhance the physical appearance of a person. Even though the market is already full of the said cosmetic brands, the company L’Oreal Groups could still be considered as the leading supplier of cosmetics and hair-color. This study is a brief overview of the marketing concepts and strategy of the said company. The company profile will be presented to be able to give a clear view of the market to which the company belongs to. An internal and external (SWOT) analysis of the company will also be provided in this paper. Another area will be specifically devoted to