preview

Information Needed, Random Sampling

Decent Essays

information needed, random sampling was used based on 60 government agencies official Twitter accounts. In addition, during the course of 6 months, January to June 2010, researchers randomly collected 30 tweets to assess. The results were interesting and it ranged from the highest being 158 tweets to a low of 41 tweets. Waters also examined the “Frequency of government agencies’ tweets by the four model of public relations,” (Waters 358) which are press agentry, public information, two-way asymmetry and, two-way symmetry. This section of the research showed that 20.7% of people would mention someone else in a tweet without engaging in a conversation, which was two-way symmetry. While on Twitter, 1.5% of the users would express their emotions through emoticons, which was press agentry. Interestingly, in the research that Waters conducted he notes that in many cases, Facebook is used as a platform for organizations to share multimedia files and share information rather than engaging with the audience. Furthermore, Bing writes that amongst all other social media platforms, like Twitter, YouTube, and Google+, “Facebook was the most visited social media site during election campaigns” (Bing 173). Bing analyzed the access to information and communication technologies among urban, rural, and a national average in Kenya. The highest access to information was radio followed by mobile phones, and, landline phones being the lowest. During the presidential campaigns most of the

Get Access