Information Technology and Process Technology of Malaysia Airlines

The United States carries over one third of the globe’s total traffic, where Over 1.5 billion passengers fly annually. Over the past 20 years, air travel has grown at an average of about 5% per year, the reason for annual change is usually differences in economic growth, and of course other environmental factors, such as the current war. As a rule, the annual growth in air travel has been about twice the annual growth in GDP. Deregulation, liberalization, and competition have essentially altered the management strategies and practices of airlines. Productivity improvements and cost management have been two of the greatest concerns for US airlines for the past twenty years. As a whole, the airline industry must continue to improve their specialization in terms of fleet utilization, pricing and revenue management, and schedule optimization.

According to Greyhound, it takes a total of sixty-five hours to drive from New York to Los Angeles by bus with no transfer (“Choose your outgoing trip,” 2016). The same trip with Southwest Airlines takes approximately eight hours (“Select Departing Fight,” 2016). In 1971 Southwest Airlines became an official airline company when they won a U.S Supreme Court ruling and purchased three Boeing 737 (Thomas, Peteraf, Gamble &Strickland, 2016, p. c-341). As of 2014 Southwest’s fleet has grown to an astonishing 665 aircraft that recorded 902 thousand flights in 2013 (Thomas, et al., 2016, p. c-341). By evaluating Southwest’s industry maturation, strategies, their success in the sector it will be possible to make recommendations for Southwest 's future growth.

The airline needs to find innovative ways of improving its technology by keeping up to date with the current trends, online chats to assists consumers, permitting consumers to utilise data whilst on air. A proper marker research needs to be conducted to establish the preferences of the consumers. Employees need to be trained on technology upgrades.

The Boeing 737 is the best-selling jet airliner in the history of aviation. The following report will look in depth at the company Boeing itself and its roots, the planning and production of the 737 series of aircraft, the progression of the aircraft and its upgrades, the aviation human factors and airport planning factors considered during production, the next generation upgrades the aircraft has seen, and an overall evaluation of the aircraft systems involved when referring to the Boeing 737 aircraft. The airframe, power plant, hydraulic, pneumatic, anti-icing systems, communications, flight controls, winglets, flight instruments, seating possibilities, specifications, load capacity, efficiency, reliability, range, production and sales, and the future of the 737 will all be discussed and analyzed to show why and how the Boeing 737 became the world’s most popular jet airliner to date.

Discuss how the jet engine revolutionised the world of commercial aviation and how future innovations will continue to shape the industry.

There have been few inventions to change how people live and experience the world considerably as the creation of the airplane. Today, traveling by air has become the norm and it would be difficult to imagine life without it. Air travel has improved the way people are able to conduct business by shortening travel time and changing their thought of distance. The companies within the airline industry exist in a very competitive market. One of those companies, Southwest Airlines, features low-fare, no-frills air service with frequent flights of mostly short routes. Costs are kept down by the exclusive use of Boeing 737 aircraft, which allows for low maintenance costs and quicker turnaround times for flights, and by an emphasis on ticketless travel (Encyclopedia Britannica). This paper will address two segments of the general environment and how they affect Southwest and the airline industry; evaluate how Southwest has addressed two forces of competition; predict what Southwest might do to improve its ability to addresses these forces; assess the external threats affecting Southwest; discuss Southwest’s greatest strengths and most significant weaknesses; determine Southwest’s resources, capabilities, and core competencies; and analyze their value chain.

In conclusion American Airlines continues to be the epitome of what utilizing all the knowledge and technology advances that one has to conquer success in the given field. And is the ideal example of what best practices

The aviation sector is growing rapidly and it makes a lot of money, as shown in the figure 1, the aviation sector grows about 5% to 6.5% yearly. The figure also shows that aviation sector will continue growing for the next 30 years almost at same level. In 1994, the aviation sector provided 24 million jobs globally and financially provided $1,140 billion in annual gross output (Lee, September 2000). The companies operating aircrafts look for aircrafts with highest performance to make the best profit. The key performance for that is the fuel consumption per passenger kilometre. Figure 2 shows that from 1960 to 2008 the fuel consumed per passenger kilometre has been reduced almost to half, almost 27000 new commercial jet aircraft sold since 1950s (Daniel Rutherford, Mazyar Zeinali, November 2009). So, this report will identify the technology that made this improvements for the fuel consumption in the past 100 years and what the new technology for the next 25 years.

The strong competitive advantages which low – cost airline such as Air Asia is equally causing Mas to restructure their operations, there resource such as airplane and the quality of their cabin crew tends to be looked at deeply. Mas has the oldest airline in Malaysia they have to use the advantages to continue to stay at the frontline in the aviation industry by them using available resources effectively with the help of the government and come up with a strong strategy so as to compete and stabilize its product in the aviation industry.

The rapid change of the world economy has led to grate pressure downward on travel require, increase on fuel prices, stimulated from the expansion of low-cost carrier company, and increased competition, all of them cause many challenges for existing airline companies. In order to respond, airlines have launched new tactics in order to improve efficiency and reduce internal costs while endeavoring to maintain high-quality service and remain competitive advantages. In other words, employees may be expected to perform double the work and time to make higher efficiency with less break and lack of training. In

Singapore Airlines has a responsibility not only to be an excellent company, but also to be an excellent citizen of the world by enhancing the lives of the people they touch. To position the airline for continued growth in a globalizing industry while maintaining the airline’s loss free record. With that aim in mind, they

Airlines' existing passenger applications and services, covering the five work streams -reservations, e-commerce, ticketing and departure control, revenue integrity and fares management. To date, SITA has met the needs of Malaysia Airlines by implementing several Horizon solution components including:

As a part of Crossman Communications, this essay will go into depth about the client, Malaysian Airlines and their recent campaign. Malaysian Airlines founded in 1957, currently flies to 53 different destinations having over 12 000 employees (Malaysian Airlines, 2017). The airline company offers the best way to fly to and from Malaysia flying over 40 000 people everyday (Malaysian Airlines, 2017). The campaign was set to rebuild the trust of Australian and New Zealander flyers due to the multiple aircrafts that have gone missing which have affected families in both countries (Crossman Communications, 2015). Having said that, the goal was to improve bookings, and generate positive media coverage (Crossman Communications, 2015). This essay

The project requires the student to carry out a research, analysis and discussion on how a Singapore listed company can access to the country’s financial system and how it benefits the company in achieving its business objective. The research will cover the various types of financial services offered by financial intermediaries whom the corporation can access to.

Other core strategy is flying to win customer and by observing and studying the non-financial aspect during the implementation of BTP1, they succeed in maintaining the customers’ value. This resulted in MAS receiving 11 non financial-awards during this phase including 5-Star Airline Award, 2006 and 2007 from Skytrax, Best Airline to Asia, 2006, Travel Weekly Globe Award and numerous cabin service awards from Skytrax, Readers Digest