Information flows around the world

The mass media has become a big part of our society and its counterparts. In a time span of 50 years this medium has influenced society to an extent where it has created wonders. This immaculate tool can control almost every action we perform, from speaking to the actions that every human being performs in society. The mass media has brought upon a new era of idea's and changes in the world we live in. As we analysis media in depth we will find many aspects of media which overlap and some of the smallest factors and aspects of media, which create the biggest impact on society.

For decades till today, the word of “Globalization” has been a controversial topic between the nations. Some people are against and the others are for it. In simple words, the meaning of globalization is the merging of all the world to become a small village, and that is surely will lead to more interaction between the people from different parts of the world.

Television is an electronic telecommunication device that transmits pictures and sounds. Since its inception and release into society, the Television has grown to become extremely popular. The undying devotion to this medium has helped shape many aspects of human life. It has become a tool for education and entertainment. Businesses have found an efficient means to access the wider public through advertising. Advertising is a paid form of publicity aimed at a large audience by businesses with a view to increasing sales. Advertisements, unlike propaganda, have clearly stated sponsors. Through advertising, businesses can communicate with the user of their goods and services. The television allowed for the exponential expansion of advertisement. While older media is still used for advertising, Television’s ability to transmit moving picture and sound put it well above print media and radio (Messaris 2)

Globalization, the technique by which human social requests have turn out to be dynamically related, transcending geographic, monetary, political, and social checks. All the more generally, globalization incorporates the general stream of capital, musings, and information made possible through the climb of present day development and the expansive interchanges, including the Web. Globalization has brought an overwhelmingly beneficial outcome on most countries to the extent economy, society and legislative issues; it moreover has deserted a couple of drawbacks on the same points. Writer Kwame Anthony Appiah has an alternate perspective on globalization, "He contends that there is an in number relationship between singularity as found in progress

With easily accessible hi-speed internet connections that grant communication between people thousands of miles away in milliseconds, it is hard to imagine that this essential commodity, the net, is a recently developed technology – that not too long ago, people were not able to easily communicate with loved ones across the globe. As a result, the internet is often credited as the spark that ignites the beginnings of globalization – a modern phenomenon arising from the integration of multiple cultures. However, in Vermeer’s Hat, published in 2007 and written by Timothy Brook, Brook offers a different opinion. He believes the rise of globalization began from an era, centuries before the online web and argues that the roots of humanity’s

The global village is vastly evident throughout all of society, moreso than ever before. As a result of the formation of this global village, there has been many consequences for society. With the rising coexistence of local and global communities, local society is adapting to suit the needs of the global village. Hence, there is a battle between the individual and the power of globalisation, as the world is becoming more connected. Rob Sitch’s 1997 film, ‘The Castle’, portrays the effects of the global village through the juxtaposition of the Kerrigan family to the Barlow group, a transnational corporation. The global village concept is also portrayed in CBC TV’s 1960 interview with Marshall McLuhan, ‘The World is a Global Village’.

Throughout the years, popular culture has grown into an intellectually battle. Steven Johnson affirms that “the popuIar media steadily, but almost imperceptibly”, made “our minds sharper”. Johnson can be looked as an ideal example of the good impact the media has on its people. He doesn’t judge the negative advertisement, the numerous crimes presented on a daily basis or the violent television dramas but he explains how these are just a shell, a mantle and underneath it reveals a machinery meant to challenge and develop people’s mind.

In Chapter 1 Perrin analyzes the history of democracy and focuses on the fact that democracy has been developed in different places and at different times therefore it has been interpreted many different ways throughout history. He uses examples of the years 1988 to 1990 and how in simply two years democracy had dramatically changed. In chapters 2 and 3 he draws his focus more on representation. In Chapter 2 Perrin addresses that in order to understand democracy people need to be publicly involved in it. Although Perrin discusses the importance of participating in voting and being informed he also makes it clear that democratic participation goes beyond just voting. Chapter 3 continues on a similar concept but centers on the electoral system and legislative representation and how they shape the public. Perrin states that, “Citizens don’t (usually) just naturally deliberate. Rather they do so when forums and opportunities exist to shape and nurture deliberation” (Perrin, 82). The electoral systems are structures that citizens use to trust to manage the aggregation of public opinion across differences of time and

In the article Affects of Media on Society, it states “In the last 50 years the media influence has grown rapidly with the technology.” It started with all the ways information was relayed to us by mail, telegraph and new computer technology. We need to give it some credit because it has taken great steps in advancements in the medical field and other forms of technology. The internet has made many things in our life much simpler at work, at home and in education.

The end of the Cold War brought about the collapse of communism in Eastern Europe, paving the way for an unprecedented new paradigm – one characterised by the end of hostilities between the two dominant ideologies: Soviet communism and American liberal capitalism. This dominant new paradigm encouraged the homogenisation of ideas, in the form of exchanging ethos and values along former cultural, ideological and geographical divides. As such, this integration of world societies has earned the title ‘globalisation’, forcing the global community to appear so united as to warrant the metaphor of a global village. (Note: This paragraph pains me to read – I will eventually re-write it.)

Anthony Giddens lecture on globalization informed his audience about the dangers of globalization and the effect it has on the world. Giddens explained an event that happened to a friend that studied village life in Africa. The friend did fieldwork hoping to learn about the traditional pastimes of the community. Instead, the evening turned into a viewing of Basic Instinct, an American movie. This event got Giddens to think that small things such as traditions are being abandoned by the globalization happening around the world.

In this paper, it is my intention to discuss the issue of legitimacy as it relates to government. I will explore what a legitimate government necessarily consists of; that is, I will attempt to formulate a number of conditions a government must meet in order to be considered legitimate.

Economism, or vulgar Marxism, is a key feature in explaining the media’s role according to Marx. This is also referred to as the base/superstructure model. In economism, “the economic base of society is seen as determining everything else in the superstructure, including social, political, and intellectual consciousness.” (Marxist Media Theory 1) This maintains that the media is used as the base of society. Society is referred to as the superstructure. Clearly, media shapes society even today. Since consumers rely on the media for information and entertainment, (ex. Television and radio new, magazines, newspapers, Internet), they are shaped by whatever forms of media they chose to be an audience to. The media manipulates everything from popular fashion to the food people consume.

Mass media plays an important role in the society by providing entertainment, information and acting as the government’s overseer. Several scholars have developed philosophies that help people understand how mass media fulfills its roles in the society. For example, Horkheimer and Adorno have constructed theories that explain the functions and impacts of mass media in the society across the globe (Mosco, 2008). The central theme in all mass communication models entails the meaning of media contents, which include the images and texts and their influence on the target audience. The perception of the target audience concerning the text and images in the media are what form the basis of these theories. This essay discusses two hypothetical frameworks: the political economy and cultural studies theories, including their similarities and differences, and how they help in understanding the relationship between the media and society.

It is said that technology is turning our world into a global village, and this is true to some extent but even now if we move from one city to another, one can feel the difference in language, culture, life style and many more.