Internal and External Factors Paper

Try to imagine a world without Google. It is almost impossible to do so. It’s acceptable to assume that the majority of people who search the web for answers, online shop, or to cure their curiosity, are using Google. Google has over 3 billion queries a day. In today’s society, computing is a part of our everyday lives. More specifically, today’s search engines such as search mogul, Google, Inc., has revolutionized the way we conduct ourselves on the internet. In John Battelle novel, “The Search: How Google and Its Rivals Rewrote the Rules of Business and Transformed Our Culture” discusses how today’s search companies are trying to conquer the seemingly impossible task of finding out what does the world want? This novel also discusses how early technology companies like Google and its counterparts have innovated the way we do business online. Google has achieved using many business strategies through innovative technology and products. They have achieved operational excellence over their competitors and continue to excel as well as have the competitive advantage. Learning about Google’s early triumph over hardships and becoming one of the most successful technology companies the world has seen is interesting and quite inspiring.

In this report we will be discussing two of the external factors and two of the internal factors of diversity and ethics of the food giant chain McDonald’s Restaurant. We will also address the four functions of management planning, organizing, leading, and controlling and the role each plays in McDonald’s organization. The way each function is used in McDonald’s organization and how each level is impacted by these functions. We will also discuss why McDonald’s teaches diversity, the code conduct and the internal and external ethics of the McDonald’s Restaurant. The multicultural

Google is best-known for pioneering the search engine revolution and providing internet users of the world with a means of searching and finding information at the click of a button. Nearly 70% of the world 's queries pass through Google?s search engine, and 80% of the world?s smartphones run on Android, an operating

Google is one of largest search engine organizations in the world. What began as a small search engine within Stanford University grew into the multi-million dollar company Google. The company began as the brainchild of two Stanford Computer Science student, Larry Page and Sergey Brin. Originally, the search engine was named Backrub (Google, 2011). After graduating, the pair changed the company name to Google. In 1998 the first Google website went live. Aside from the relatively quick rise of the company, the organizational structure of the company is impressive. Google is number four on Fortune’s “100 Best Companies to Work For” in 2010 (CNN,

In December of 2005, six years after its founding and twenty-one months after the company went public, search engine giant Google, Inc. had grown into not just probably the world’s biggest and most successful Internet companies, but also one of America’s biggest business success stories. Founded by two Stanford graduate students, Google was in many ways the quintessential American business success story. Sergey Brin and Larry Page (Google’s founders) infused their start-up with an innovative, entrepreneurial culture and established an organizational structure that supported innovation and risk taking. While Brin, Page and their fellow “Googlers” pursued the

(Goodman, 2009) The company primarily focuses on search; advertising; consumer content and platforms; and enterprise products. Some of the core business practices of google include getting to know their employees, creating new ways to reward and promote their high-performing employees, letting their employees own the problems they want to solve, allowing employees to function outside the company’s hierarchy, and have their employees’ performance reviewed by someone they respect for their objectivity and impartiality. (Manimala, M.J. 2013) The employees can operate and experience a free and transparent exchange of ideas in order to best meet the needs of the people in which they serve. Google technology includes the Google Chrome browser, YouTube, Google Maps, Android smartphones and smart contact lenses. The company is also developing a self-driving car.  Overall, their managers trust them to carry out these responsibilities without micromanaging them and their core value is to create technology to make life easier and better for everyone.

Google is a very unique company to say the least. The company was founded by Sergey Mikhaylovich Brin and Lawrence Page, an American computer scientists and en-trepreneurs.The two friends met while attending Stanford University and created Google as their research project in 1996. Although the internet search engines existed before, this one was different. While the traditional search networks determined the page’s relevance based on the number of times that the search term was used on the site, Google engine ranked pages judging their relevance based on the links between the various sites.

Larry Page and Sergey Brin founded Google. They officially launched the company in late 1998. In the much awaited IPO, the company raised approximately $2 billion in September 2004. Currently, Google boasts of over fifteen thousand employees worldwide. Google's corporate culture and mission statement depict a philosophy of making money without the possibility of doing evil (Aponte, Rivers & Wohl, 2005). The life at Google is greatly dominated by these beliefs. The company operates on the official mission statement of organizing global information and making it universally useful and accessible. In 2006, Google won the award for the ideal place to work and was recognized for being the number one employer under the bets place to work category (Pride, Hughes & Kapoor, 2012).

Google, the largest search engine in the world, was founded in 1998 by the founders Larry Page and Sergey Brin. Google has impact the world with its advance search engine and the resources it provide. Google 's mission statement is “to organize the world 's information and make it universally accessible and useful.” Therefore, they strive to make the internet and other resources connected to google be reliable convenient to everyone, thus providing satisfying and quality services and results. The owners of Google believe in 10 values they consider to be the overall element of Google. These 10 values consist of; Focus on the user and all else will follow. It’s best to do one thing really, really well. Fast is better than slow. Democracy on the web works. You don’t need to be at your desk to need an answer. You can make money without doing evil. There’s always more information out there. The need for information crosses all boarders. You can be serious without a suit and Great just isn’t good enough.

As one of the world best network services and network products provider, since the day established the company was on a very different road of how IT companies should be from the traditional model. It can be said that Google 's model was so success in today 's IT industry. It not only successfully solved the problem about disconnect of the research and development, also in the management cost and R&D efficiency achieves the optimal. Innovation, and business philosophy helps Google to become world famous company. In other hand Google was considered as one of world’s most secretive company as well. The business model and culture of Google was so unique which not every company can achieve that.

“Google: brand name of a leading Internet search engine, founded in 1998.”(Google.). The company Google was founded in 1998 by Larry Page and Sergey Brin. Google first started out as a general search engine that people could use on a daily basis to look up and find whatever information quickly and efficiently. Fifteen years later, Google has expanded into much more than just a search engine. The company Google has now expanded its reach into various aspects of people’s daily life. Many people use Google inspired technology every day without using their search engine. Google is one of the rapidly expanding companies of the 21st century, and they don’t show any clear sign of slowing down. It seems like at

Google is a well know word in 2012, but the word “Google” or the verb “to google” were unknown at the end of the twentieth century. Google comes from an idea of that began in 1998 with two Stanford’s students. Larry Page and Sergey Brin found an alternative searching engine algorithm for a business that was involved in globalization, innovation and in rapid transformations. Page and Brin did not only find an alternative, but also drove a market with innovation and leadership. In the beginning of 2012 Google inc. reported revenues of $10.58 billion in the fourth quarter of 2011, representing a 25% increase over fourth quarter 2010 revenues of $8.44 billion. (Google investor relations, 2012). Such of success came through a great idea and a

It’s really the people that make Google the kind of company it is. We hire people who are smart and determined, and we favor ability over experience. Although Googlers share common goals and visions for the company, we hail from all walks of life and speak dozens of languages, reflecting the global audience that we serve. And when not at work, Googlers pursue interests ranging from cycling to beekeeping, from frisbee to foxtrot.

Company: Dominating the search engine market since its debut in 2004 Google has maintained a large lead over competitors, and as of the 2016 quarter an 89.44 percent market share (StatCounter, n.d.). With a growing number from 61,814 full time employees since 2015, Google has made itself one of the most desirable and prestigious organizations (Google, n.d.). Offering a vast range of services has allowed Google to appeal to a vast range of audiences. As a multi-platform provider Google produces

Their innovation of a collection of information to be accessed in a one stop shop format was the catalyst to what we know as Google today. The search engine was first used to search information on the Stanford Universities servers. The engines worked so well that it soon engulfed the bandwidth of the universities servers. The founders knew that they had something amazing on their hands. The innovation that compelled them to create this engine would need to expand. Google needed to implement a new organization of technology to ensure the growth of the company. The acquisition of seed money catapulted them to becoming an important fixture of the dot com boom. In the respect of Google the newly designed technology made it much easier and made sense that the best way to grow would to become global. The globalization occurred 2000 when they released the ability to search in ten other languages making Google a common word in many other countries besides the U.S. The rate of growth Google experienced is truly astonishing. Google went from an eight employee firm in 1999 to well over a 1000 employees today. An example of the well managed leadership from the company is the way they have so intuitively diversified. This company dealt with only internet searches, and now makes software for cell phones, software for Mac and pc’s, sets up domain names, leads the field in technological research and development, and the