Internet Banking

4337 Words Aug 11th, 2007 18 Pages
Internet banking

A study of user demographics, advantages, disadvantages and its future

Chapter 1 Introduction to internet banking
Chapter 2 User demographics
Chapter 3 Comparative study of online services provided by:
• Bank Of America
• Wells Fargo
• American Business Bank
Chapter 4 Factors influencing the adoption of internet banking
• Advantages of internet banking
• Disadvantages of internet banking
Chapter 5 Online banking security
Chapter 6 Future of Internet banking References

Chapter 1:
An introduction to internet banking

Definition

Internet banking refers to systems that enable bank customers to access accounts and
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The remainder (12%) was under $20,000 per year.

Internet/Computer Experience: 4.7% of Internet bank account holders had less than 6 months of experience using the Internet; 12.5% had 6 to 12 months experience; 39.1% had used the Internet for 1 to 3 years; 28.1% for 4 to 6 years and 15.6% used the Internet for at least 7 years. Therefore, of those with Internet bank accounts, nearly 83% had used the Internet for at least one year. However, of the respondents without Internet bank accounts, 75.8% had used the Internet for at least one year.

Purchases via the Worldwide Web: 20.3% of those with Internet bank accounts claim to have purchased some product over the internet, while only 2.6% of those without an Internet bank account have made such a purchase.

Usage of Financial Software: 62.5% of those with Internet bank accounts have used off-the-shelf financial management software such as Quicken or MS Money, while 55.4% of those without an Internet bank account have used this type of software products.

General Banking Activities:
Visits to Bank Branch: 51.2% of those with Internet bank accounts typically visit a physical bank branch on average less than once per month, in contrast to 31.8% of those without an Internet bank account.
Bank by Phone: Of those

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