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Ipact of Media on Different Age Groups

Decent Essays

INFLUENCE OF MEDIA ON CHILDREN:

Television can be a powerful entertainment and education tool for children given the right programming. However, studies have shown that television, and media in general, can also have a very negative influence. Some studies indicate it can shorten attention span, distort body image, work in conjunction with other factors to escalate obesity, create fear, and increase aggressive and anti-social behaviors if exposure is unmonitored and unlimited. The influence of media on children extends to health related issues. Although television has the power to educate on nutrition, exercise, and a wide variety of health related issues, it can also be a negative force through images and advertisements …show more content…

However, the influence of mass media on our kids, teenagers and society is so big that we should know how it really works.

How mass Media Influence works

Of all the media distribution channels the most influential has been the television, we are constantly exposed to thousands of images of violence, advertising, sex, celebrities and much more, in fact a its known that a child is exposed to about 40,000 ads a year.

But who owns the media, which are the companies or people that shape our values, beliefs and decisions? The media is basically dominated by five major companies they are:

* Time Warner * VIACOM * Vivendi Universal * Walt Disney * News Corp

Those 5 companies own 95% of all the media that we get every day. They own the major entertainment theme parks, entertainment movie studios, television and radio broadcast networks and programing, video news and sports entertainment.

They also own integrated telecommunications, wireless phones, video games softwares, electronic media, the music industry and more.

Years ago there was more diversity in companies, but they have merged so now they are just a few and they have the power to shape the opinion and beliefs of us and our kids. So its important to be aware of what your kids are exposed to every day and you should also try

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