Iphone 5 Relase

The sensation of the iPhone is obvious in person; everywhere you go, someone has one of these devices in their possession. With millions of units selling every year, it is no wonder that the device is becoming highly ubiquitous and iconic. Like other Apple products, the iPhone is something that is easily recognized all around the world. The same phone has been selling for over four years now with cosmetic and hardware updates for each year’s new iteration, along with an operating system that is becoming more refined. Since its release in 2007, the iPhone has been a massively successful product for Apple, who has sold more than 100 million units in the iPhone's first four year, including 18.6 million in the first quarter of 2011 (Artman). Other competitors make smartphones that are better than the iPhone in many ways, yet Apple is selling more than ever. Other companies release new phones faster than the yearly refresh of Apple’s iPhones, but the latest isn’t always the greatest. It isn’t the technology that makes the iPhone successful, but rather the cool factor that the device expresses (Mintz).

When Steve Jobs unveiled the iPhone at the Macworld convention in January of 2007, a tidal change in the way users communicate with one another was unleashed. The phone, which combined the already popular attributes of an iPod with the traditional cell phone, was an instant success, selling millions of units even at the initially haughty price of $599 each (Vogelstein, 2008). The theory behind the creation of the phone was deceptively simple: combine an MP3 player with a Blackberry, camera, and regular cell phone operating on a sleek touch-screen controlled software system. Consumers were finally freed from carrying separate devices to perform all they tasks they now wanted to away from home. In one simple hand-held device they could take pictures, listen to music, play games, communicate with friends and family, and even surf the Internet. This one device changed the way that people began sharing information, allowing them to instantly access information anywhere in the world while also transmitting it just as quickly. The iPhone is now universally recognized and has become a cultural artifact in our times.

New top-end mobile phones such as the Apple Iphone are allowing a new class of mobile to emerge in the world today. Combined with its ease of use, rich design, and well-organized application system through Apple App Store makes the Iphone an appealing platform for development of other smartphones. The Apple IPhone was released on June 29, 2007 by CEO of Apple Steve Jobs (Honan). The IPhone offers many of the innovative features found on competing devices, but it also differs from other smartphones on the market.

Although, there has been a great euphoria over Apple's Iphone, I personally believe that it is quite exaggerated. For $599, it is an expensive phone and is tied to Cingular. As a subscriber of Sprint, and whose contract is about to expire, I see no reason in switching to Cingular to adopt Iphone when it arrives. I am quite a fan of latest gadgets - I bought Microsoft Zune the day it came out just to see how it works in comparison to Ipod. I am pretty sure that there will be numerous competitors to Apple who will deliver products just as good as Iphone, and and at a much cheaper price. More importantly, one that is not tied to a wireless provider. Apple is calling it simply an innovation in phones. I am not sure how it will stand against Sprint's Wimax (when

In the article “Apple Forecasts First Sales Drop Since 2003 on iPhone Slowdown” by Adam Satariano he discusses many factors contributing to Apple’s first sales decline in over 13 years and what steps they plan to take to recover. Apple’s revenue was expected to produce $55.5 billion this quarter but the company believes it will be $50-$53 billion dollars (Satariano, “Apple Forecast”). This decreased is believed to show signs of saturation in the smart phone market. Along with iPhones, Apple also had a pause in its iPad and Mac sales last quarter (Satariano, “Apple Forecast”). Apple is still overwhelmingly profitable but they cannot rely on the adoption of smart phones to carry the iPhone sales anymore.

Today’s technology improves so fast. As technology improves, more and more electronics will be designed and produced. There was once a day when people did not have many different electronic devices available to them. We did not have laptops, much less an iPad. Now, everyone has their smart phones, and tablet PCs. Apple is going to releases the Iphone 5 this

In the last five years, Mac sales have grown an average of 15 percent annually, compared to an average of three percent a year for the PC market as a whole. The iTunes App Store, which turned five this year, has crossed the 50 billion app download mark and the brand’s trendsetting retail stores are performing 17 times better than any other physical retail store—a fact that seems to justify the trademark Apple received for its distinctive design and layout. According to the latest news, Apple will launch a number of new products, such as Apple TV, iPhone6 and iOS's 8 in June this year.

Cannibalization – when Apple releases a new product of the same range (e.g. a new iPhone) then the sales in the previous model/version plummet as the new product is introduced.

The third ethical dilemma is related to problems with the iPhone's exclusive carrier, AT&T. Currently, the iPhone comes with a 14-day trial period. But AT&T service provides a 30-day trial period. This definitely puts customers in an uncomfortable position when they decide to cancel iPhone service after the 14-day trial period. Apple is clearly trying to minimize consumer's rights by contradicting its own carrier's service plan. Lastly, the most important fact consumers need to realize is that personal information can be

On September 19th, 2014 Apple presented the biggest thing to happen to the iPhone since the first iPhone, the release of the iPhone 6. The iPhone 6 absolutely shines over all smartphones on the market. Apple is and has always been one step ahead of other leading cell phone brands like: Motorola, LG, and Blackberry. According to Statista, “The iPhone is the top-selling individual phone of any kind in the U.S., with sales of the brand reaching 500 million in March 2014 since it the first generation iPhone was released in June 2007” (Percentage). With this new useful and helpful piece of technology, life for its users is much easier. Also, with the long -lasting battery life, more creative technology, and a fresh, sleek look of the body, Apple has outdone themselves with the criteria of an outstanding smartphone. The iPhone 6 is very useful for its users and exemplifies all the basic criteria for an exceptional smart phone: long-lasting battery life, strong durability, and great visual display.

Once again Apple has been the first to the market when it comes to new features such as the touch screen, which has helped to keep its competition at arms length. Like all other Apple products, the smartphone is seen by many consumers in the industry as fashionable and a must have. Also Apple’s online music store support has also been a huge lift to its smartphones, as consumers can download music and thousands of applications.

With Apple being so far ahead of their competition, the only problem one can foresee in Apple’s future is how long they can sustain such innovation before they plateau. Apple does a phenomenal job at releasing their innovative products before their competition, but if their innovation cannot hold steady, this may lead to changes in demand for their products considerably. This can be seen with their release of the iPhone, the first successful touch screen cellular phone. Although people swarmed to the iPhone when it was first released because of its advanced technology, as the years have passed, other similar designs, including those with android and windows based operating systems, have drawn a considerable portion of the market. A clear representation of Apple’s attempt to regain some of this market can be seen when the iPhone was released to Verizon Wireless’ customers in

Currently in 2014, the iPhone offers over hundreds of thousands of apps that make almost any task user-friendly. They also have the most advanced technology compared to other app markets (“iPhone” 1). This did not just happen quickly. There was not an App Store until a year after the launch of the first iPhone. It is mind blowing to believe that the iPhone 5s has LTE mobile broadband, while the first iPhone in 2007 did not even provide 3G (2). In about five years, Apple's iPhone developed greatly when it comes to the technology within it. Also, the outside features went through modern enhancements, including change in appearance from the original, and getting slimmer with each new generation. Throughout time apple will continue to

In this report I will include all the positive areas and Recommend for market development for the iPhone to get maximum shares in smartphone market.

In 2007, Jobs invented the iPhone, a user friendly smart phone, which launched the smart phone market as we know it today. Until the emergences of other companies in the smart phone industry Apple monopolized the smart phone market. Although, other competitors are producing smart phones, Apple still continues to be successful when it comes to sales. For instance, Apple’s new iPhone 5S models sold more than 9 million units in their first weekend, and the company has earned praise for