Ipo on Gopro

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GOPRO How their IPO affected them. Christian Pichardo Principles of MicroEconomics Mr. Peter Cronrath April/4/2015 TABLE OF CONTENTS Introduction………………………………………………..pg 3 GoPro……………………………………………………...pg 4- 5 IPO ………………………………………………………..pg 6 Problem……………………………………………............pg 7- 8 Solution……………………………………………............pg 9 Charts………………………………………………...........pg 10-11 References………………………………………................pg 12 INTRO The stock market is like a playground for business. Business’s either collapse or succeed when stock prices go up or down depending on the market at the time; it’s like gambling. The stock market is a medium for business’s and investors who want to be part…show more content…
By 2009 he realized he had to up the game to compete with other devices that had High Definition video so in 2010 the “Hero HD” was released and revenues were up to $64 million (5). He continued to improve the camera every year with more megapixels and more frames-per-second video. So in 2012 when the “HD Hero3” is introduced with 12- megapixel pictures and 1080p video with 60 frames-per-second he breaks the half way mark with $526 million in sales (5). 2012’s success was highly due to an important investment made by manufacturing kings in China. The same company that makes the iphones and ipads, famously known as Foxconn invested 200 million in GoPro (6). This made Nick’s billion dollar goal closer than ever. In 2013 they marked their presence with the “GoPro Hero 4” owning about 25% of the market, out selling Sony and Best Buy, and revenues of over 1 Billion; he made it. Nick still owns 45% of the company even after all the investments and coincidently owns 45% of the market for digital cameras (5). You would think Nick would be satisfied but even after all the investors, celebrity endorsements, and amazing company endorsements, he still wants to see if he could go farther. GoPro Hero goes public on June 19, 2014. IPO Gopro was estimated to raise $100 million in an initial public offering, under the symbol (GPRO), after releasing its registration

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