Is Las Vegas A Destination For Many Travelers?

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Las Vegas is a destination for many travelers to enjoy for a variety of reasons. While the city began as a mormon pioneer watering hole along pioneer trails it later evolved into a gambling destination. When the city of Las Vegas comes up the first thing people may think about is gambling! For the most part the city will always be known for its gambling but the city has had to evolve. The visitors, the demands of visitors, the marketplace, and how it is all offered has all changed visibly and rapidly in a short amount of time. One thing that is very noticable is the birth of the Las Vegas Strip megaresort. These are meant to be gigantic 2000+ room one stop Hotel Casino all inclusive travel destinations meant to satisfy all needs for all visitor types. The hefty multi hundred million price on building and operating such massive properties on such prime real estate means every potential dollar of profit has to be sought after and every marketing opportunity must be capitalized on! Major corporations such as MGM Resorts, Caesars Entertainment, Wynn Resorts, Las Vegas Sands, and Station Casinos have all stepped into the mega-resort corporate competition and kicked their marketing up a notch. While many enjoy the sights and sounds of Las Vegas , it is worth a look at some of the things you may not exactly see... the subliminal aspects of Las Vegas and the marketing of the Las Vegas experience. The Las Vegas standard for many years has been the build everything around the

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