Issues in Global Business

How effectively do Canadian businesses and government engage together to promote a shared vision and agenda in the global business environment? Do Canadians strike an effective balance between private sector pursuit of global business and public sector support and enablement?

It is believed that for thousands of years, the process of cross cultural buying and selling of goods among people has been continuing in the lands at great distances. Such as through the famed Silk Road across Central Asia that connected China and Europe during the Middle Ages. In a similar manner, for centuries, people and organisations have invested in enterprises in other countries. In fact, majority of the features of the current wave of globalisation are similar to those prevailing before the ensuing of First World War in 1914 (Waters, 1995).

Group 7 Exercises (suitable for use with the chapter relating to global competition and competing in foreign markets)

Table of Contents 1. History, Development and Growth 2 2. Vision, Mission, Objective, Philosophy and Strategy 13 3. Functional-level strategies 14 4. Business-level strategy.

The purpose of this report is to determine if the student is able to analyse a workplace and provide valuable recommendations towards internal practices and external engagement.

Answer: The world economy has shifted dramatically over the past 30 years. We have been moving away from a world in which national economies were relatively self- contained entities, isolated from each other by barriers to cross- border trade and investments; by distance, time zones, and language; and by national differences in government regulation, culture, and business systems.

Apple Inc. was founded in 1977. To date, this company has continually offered a wide range of products to meet the growing demands of customers all over the world. Apple not only produces and sells computer software and cellphones; they also distribute consumer electronic products around the globe. Increasing the value of shareholder and coming up with new inventive products is a constant process for Apple, and Apple continues to do so with their popularity around the world with about 301 store locations in 10 different countries. Aside from all of

In a global environment, the strategies that managers pursue have a significant effect on a business performance as compared to the competitors. Hill and Jones define strategy as a set of actions that a company’s managers put in place in order to increase performance of the company (2013). When the strategies lead to a superior performance of a company relative to its competitors, then the company is said to be at a competitive advantage. This is a case study of Federal Express, in the small package express delivery industry. It

With the developing of economy, there are some businessmen who choose a great opportunity that invest a business in the local place or some developing countries. However, an attractive business and place is an important parts for all investors. This paper will introduce the management of global enterprise that telling entrepreneurs how they should start a business in the foreign. And then, this paper also would like to talk about our company which is the agent of Kiehl’s since 1851, Inc in the Vietnam. It called Kiehl-V. Kiehl’s company was founded in 1851. Its headquarters located in New York. Kiehl’s has just begun, it just a pharmacy that provide potions and some natural ingredients of ointment to New York’s customer. Early stage, they develop their business by selling tea, honey and herbs and other nature products. After this, Kiehl’s developed some new care products about skin, hair, and body. And, these care products are popular among New York customers. Until 2001years ago, Morse family’s Keihl’s company never to extend their business to other place or regions. Upon a time, this unique product (kiehl’s) gradually become a new love in fashion temple, even it also received extensive & high praises from media coverage. In 2001, Kiehl’s become a member of the LOREAL group, and we can buy Kiehl’s products in 15 countries of the world. Also, the government set on November 12 for Kiehl’s Day.

The world offers significant business opportunities for every company, however, opportunities are accompanied by significant challenges for managers. Managing global operations across diverse cultures and markets represents a big challenge and opportunity for companies. To compete in the global market and be successful, companies must learn the strategies, policies, norms and technology necessary to conduct international business. The opportunities for global expansion are numerous, and attaining success is a matter of developing the right strategy to win local markets and its consumers.

Today, almost all of us are aware that our lives are being shaped by an interconnected world economy of cross-border flows of trade, finance and technology. In our hearts, we know that there is no going back.”

As trade increases hyper-competition grows forcing organizations to go global. By a company going global it requires them to rethink strategy and reform (Ananthram and Pearson, 2008). Global organizational structure is the way a company aims to merge local preferences with global strategy. The definition of global strategy is “strategic choices that have the characteristics of being globally uniform or integrated,” (Yip et al., 1997) such as standardization of products, uniform marketing, and competitive moves, but all globally (Townsend et al., 2004; Zou and Cavusgil, 2002; Bayraktar and Ndubisi, 2014). Global strategic strategy is a way to adjust to globalization. Globalization is “the economic and social process by which economies and communities grow inextricably interdependent “(Jhirad et al., 2009). The recent financial crisis (Das, 2010), large amount of poverty, and climate change are all problems that show how the world is globally connected because all countries impact each other (Jhirad et al., 2009).

Global Integration “Global integration is shrinking time, shrinking space and eroding national boundaries.” (IMF & World Bank) Globalisation possibly the most important force at work at this time in history describes the process of increase integration and interdependence between national economies. It depicts the breaking down of national boundaries leading to the establishment of a single world market. This inevitable process of globalisation has and will continue to be accelerated by the electronic revolution. Advancement in telecommunications and information technology has lead to growth in cross border relationships initiated by the drivers of globalisation.

Hill, Charles W.L., 2003, Competing in the Global Marketplace, 4th edition, The McGraw-Hill companies, Inc., New York

3. Thomas L. Wheelen & J. David Hunger. 2012. Strategic Management and Business Policy Toward Global Sustainability. Thirteenth edition. Pearson Education