Italy : A Country Of Forward Fashion Industry And Exotic Cars

1431 WordsSep 5, 20146 Pages
1. Choose a country into which the company you selected may expand. Pier 1 Imports is a retail establishment that currently has over a thousand stores in the United States, eighty in Canada, and fifty-six in Mexico (Pier 1 imports, 2004, p.3). Considering the financial health and growth of the company, it is likely that the expansion into Italy can be attainable and profitable. 1. Develop a brief profile of the country that you have chosen. Italy is a tiny country located in southern Europe. Italy is a country of forward fashion industry and exotic cars. Italy has been a republic nation since June 1946 with 20 regions (KEY FACTS AND OVERVIEW, 2007, p.4). In addition, the COUNTRY REPORT (2014) states that the risk factors in politics, economy, tax and operational are moderate (p.1). a) Geographic and historical data regarding international business Italy is in southern Europe; it consists of a mountainous peninsula and includes the islands of Sicily, Sardinia and 70 other small islands (Italy Facts, n.d.). Italy borders the countries, France, Switzerland, Austria, and Slovenia. Italy is only 116,345 square miles, comparative to the U.S. state Arizona (Italy Facts, n.d.). Italy has faced some challenges in the past coping with globalization. Italy is mostly an export-oriented economy. Because of Italy’s high performing manufacturing sector, the country relished in dominating international price competitiveness and export performance, according to

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