Jelly Belly's Virtual Tour Paper

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This paper provides an overview of a visit through Jelly Belly’s Virtual Tour from one of its factories located in Fairfield, California. The Jelly Belly Candy Company is a popular American candy distributor, known for its variety of products like Candy Corns, Licorice Bridge Mints, Jordan Almonds, Milk Chocolate Malt Balls, and of course Jelly Beans (Jelly Belly, 2017). A personal impression of the company’s operations involving the packing, productions, distribution, marketing, supply, human resources, and consumer relations that occurs in day to day production is reviewed (Reis, 2013). Additional, noticeable problems and inefficiencies such as international marketing efforts and production processes are addressed from the virtual tour and
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