Jennifer Aniston Commercial Analysis

Later on in her career, Demi Lovato kept talking about her mental illness and trying to inspire her fans and help people who’s going through the same thing seek for help like she did. After some years she released her fourth album “DEMI” which includes the song “Warrior”. “Warrior” is one of the songs the most describe what she’s been through and how strong she is now, and how she overcame all the things that has happened to her. In the song “Warrior” before the chorus, she says, “All the pain and the truth I wear like a battle wound”. Everything she’s been through she thinks that can make her stronger and it’s a battle that she won and she will never have to fight again. At the end of the chorus, she states, “And my armor, is made of steel,

Companies are very selective when choosing a celebrity to endorse their product because they know the person is a great candidate for them to sell their product to the consumers. Before the company signs on the celebrities to endorse their brands, the companies need to make sure that these celebrities meet three basic qualifications.

People think “oh that product looks amazing, I want it” just because celebrities are in the advertisement, and it looks more credible. Consumers get influenced into buying products when the advertisement is amusing. Although that may be the case, it is up to the consumer to be responsible with what he/she is buying. Cover Girl’s Plumping Mascara commercial featuring Katy Perry does not get every girl persuade to buy it. Even though the commercial is great and looks like the product works really well, does not mean every person who sees the advertisement feels pressured into buying the product. Several men and women believe it is insulting to use celebrity advertisement to promote products and others think it is the buyer who has the responsibility of not getting suckered into buying everything he/she sees. Also advertisment is a way to promote products, celebrities should be allowed in

We are sometimes manipulated into buying these products because it will work wonders or make us feel good about ourselves, well I could say that some products are good heck even amazing. However, there are those that are just plain wrong that are so egger to sell the product just to make profit off of us, not caring whether we are content with how it works. Have you ever wondered why the advertisements just keep repeating sometimes well it’s like they are just planting it in your head about this product that they are trying to sell you and that you must have according to the advertisers. According to writer Sienna Kossman she states how advertisers operate and how they get the consumers to buy the product she say that the way they get them

In the film ‘Her’, directed by Spike Jonze, the main protagonist,Theodore Twombly conveys the idea of alienation via technology and its possible effects, due to his depression via his divorce and his easy going relationship with an artificial intelligence operating system named Samantha. The idea of alienation and technology and its possible effects on human relationships is conveyed via the quote, “Sometimes I think I have felt everything I'm ever gonna feel. And from here on out, I'm not gonna feel anything new. Just lesser versions of what I've already felt.” Theodore recently experienced is his divorce depression, and therefore becomes vulnerable, anti-social from society and isolated himself, by spending time with the artificial intelligence

Use of celebrities in advertising is no new concept, companies have used celebrities to sell everything from cars, to moisturizer. Celebrities, due to our consumerist and media based society, are the ideal salespeople. (Wright, 2015) PETA’s campaign team understands that celebrity can help sell products and put a spin on that marketing technique by using celebrity endorsement in order to sell their ideals, and a vegetarian/vegan lifestyle. Celebrity endorsement can help companies and non-profit organizations such as PETA to gain public recognition, and to make a strong impression on viewers and consumers, so that they will remember the product, or in PETA’s case, consumers will remember the ideals and advocacy that the organization is promoting. (Fleck, Korchia, & Le Roy, 2012) It’s also apparent that a celebrities attractiveness has something to do with it as well. Fleck, Korchia, and Le Roy also state that “A celebrity spokesperson's physical attractiveness has a positive impact on brand recall, attitude toward the brand and purchasing intent”

After trying the product, Kelly was impressed and endorsed Malin’s product wholeheartedly. She couldn’t wait to begin using the product as a way to reclaim her youthful appearance. Malin was of course overjoyed with Kelly’s endorsement, but was not

“This kind of marketing is misleading and insults the intelligence of the audience (Jozui).” Jozui is explaining that using a celebrity as an endorser provides automatic approval and because of that doesn’t provide much evidence of how effective the product is. However, the consumer should have the ability and knowledge to do research on the product. ¨Am I going to buy the newest SUV because an attractive talk show host gets paid to…(Jozui).¨ Just because somebody is paid to pretend to like a product does not automatically give the product approval. Not everybody would agree with the right to advertise freely however, companies have every right to do

Celebrity endorsement is possibly the most successful form of advertising. The fact that a celebrity approves of a product is often enough for people to get on board. Advertisements create a false life or image. Chiat says in his article: “Advertising--including movies, TV, and music videos--presents to us a world that is not our world but rather a collection of images and ideas created for the purpose of selling” (Chiat 212) .There is no better way to sell a false life or idea than to have a celebrity sell it for you.

Some people believe that the company has the right to do what they want, others feel there should be regulations on these types of products. The false advertising will mislead the consumer if they are not educated. This is because the celebrity endorsing the product

A lot of models and celebrities choose this product over others because it is safe, natural and effective.

If people see Jennifer Aniston (famous celebrity) in the commercial using Aveeno Daily Moisturizing Body Lotion there, then they are definitely going to purchase it. There might many people who are influenced Jennifer in this commercial and have purchased this body lotion. Jennifer Aniston, a 45 year old women and still have a great, flawless skin. When people see her using it they will think that they can have a flawless skin by using that lotion. People will think since Jennifer Aniston uses this products and she looks that good that it will have the same affect of them. The director of this commercial has used famous celebrity to attract people in to check out their products. In the magazine, they have only used natural color to create the friendliness toward the

Jennifer Aniston and Courteney Cox are reportedly not in good terms as of the moment after the BFF's had a "blowout fight." After everybody braced themselves when they realized that an epic reunion of Friends will finally happen, will this quarrel betwen the two ruin everyone's dream?

“Never become too much of an expert that you stop gaining expertise. View life as a continuous learning experience.”-Denis Waitley. Waitley is saying that you should always try to improve even if you think you’re an expert. Take Jennifer Aniston for example…

Big companies like to use celebrities to help them endorse their product. For example Katy Perry is one of the big celebrities being used to help Cover Girl to sales their products all over the world. The reason the company chose her because she popular, and is a big hit with fans in the music industries. The company thinks with her as their spoke person, she will convince her fans and young women out there that Cover Girl is the best make up product. The company want to be appealing to teenager who are just getting into make up, and also women who are contents buyer of the brand Cover Girl. With the help of the celebrities popularity it does help with endorsing the product and selling it. Yes this technique has had and affect on me before.