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KONY 2012 Video Analysis: Invisible Children

Decent Essays

his brief analysis examines the movement generated by the KONY 2012 video release by the nonprofit, Invisible Children. Seeking to better understand the impact of the video, I argued that the organization released the video as a means to reach its organization based mission of ensuring that vulnerable populations can live free from violence and exploitation. Offering opposing views, I also focus on the positive response from millennials throughout the world. The rally around “Stop Kony” created an opportunity for a lone organization to inform the world of the fear and danger Joseph Kony had inflicted upon the people of Uganda. Unfortunately, Kony had not been captured by the conclusion of the campaign; however, the organization was influential

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