Keller Tm583 Course Project Essay

2702 Words May 26th, 2013 11 Pages
Running head: WMWARE - SCHULTZ
VMWare - The Rise of Cloud Computing
Matt Schultz (D01326697)
Keller Graduate School of Management
DeVry University
Strategic Management of Technology – TM583 (Fall A)
Dr. Woody Wu
December 11, 2011

Strategy

“The VMware strategy is to help customers achieve cloud-like efficiency and operational improvements across the major IT infrastructure investment areas” (Steve Herrod, 2010). To date this strategy has involved products and services targeting complexity in datacenter infrastructure (e.g. VMware vSphere™ and VMware vCenter™ Server), desktops (e.g. VMware View™ and VMware Fusion®), and application development (e.g. SpringSource, VMware Lab Manager, and VMware Workstation). With this, Zimbra,
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VMware vSphere is and will continue to be an outstanding platform for the deployment of Microsoft Exchange. We have heavily optimized our virtualization offerings specifically for the deployment of Microsoft Exchange, and thousands of companies are benefiting from the increased flexibility, availability, and security that comes from running Microsoft Exchange on top of VMware vSphere.

CORE COMPETANCIES
VMware’s core competencies are self-service; encapsulation and isolation between applications; rock solid data protection; simple and easy. The challenge for enterprise IT will be to meet these expectations in the corporate environment while maintaining corporate policy, delivering on SLAs and flexible delivery at low cost. And to do so at the appropriate user and application granularity, all the while bridging to the world of Windows applications and desktops. The challenge for enterprise IT will be to meet these expectations in the corporate environment while maintaining corporate policy, delivering on SLAs and flexible delivery at low cost. And to do so at the appropriate user and application granularity, all the while bridging to the world of Windows applications and desktops.
Delivering this consumer cloud experience for the enterprise is our mission at VMware’s End-User Computing Products Group and our vision for user-centric IT
User expectations of their business computing environments are changing, being

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