Kim Lochner's Impact On Human Behavior

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Having an interest in human behavior is what drove Kim Lochner to pursue training and education in the fields of psychology and communications. Kim attended the University of Wisconsin, Madison and graduated with a double major in both psychology and communications. She had no specific plan or career goal when she graduated, but assumed she would work in the area of event planning. To her surprise, her introduction into the field of communications and her claim to fame is that she was hired to drive the Wiener Mobile. She and her team would drive from city to city, setting up media interviews, organizing and publicizing their events.
Kim’s first job as a communication specialist and her first job in corporate communications working for Best Buy. While at Best Buy she supported various departments doing promotions, writing stories for brochures, and working on internal communication projects. She was then moved to the Public Relations team where she conducted media interview to report stock prices and wrote press releases. From there Kim moved
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People now see things more visually, not just in words so being able to communicate your message graphically has become part of her job. The message needs to be more than just words. Robin noted that technology has certainly made communication and getting your message out easier, but it has also made it far less personal. “I have much to write you, but I do not want to do so with pen and ink. I hope to see you soon, and we will talk face to face (3 John 1:13-14, NIV). When there is less face-to-face interactions it is more difficult to develop meaningful relationships. Both stated that social media has had a dramatic impact on how we communicate. From the way we work, the way we live, the way we write, and the way we make and maintain friendships, social media has changed the way we communicate (Kimanuka,
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