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Klf Electronics

Satisfactory Essays

1. KLF Electronics is an American manufacturer of electronic equipment. The company has a single manufacturing facility in San Jose California. (20 points)

KLF Electronics distributes its products through five regional warehouses located in Atlanta, Boston, Chicago, Dallas, and Los Angeles. In the current distribution system, the United States is partitioned into five major markets, each of which is served by a single regional warehouse. Customers, typically retail outlets, receive items directly from the regional warehouses in their market area. That is, in the current distribution system, each customer is assigned to a single market and receives deliveries from one regional warehouse.

The warehouses receive items from the …show more content…

(20 points)

In the supply chain for breakfast cereals, everyone has its own competing objectives which inspire them to produce the product by giving his best possible effort. In the supply chain, the objectives of the farmers are to produce the best quality raw materials and earn maximum profit for him and his family. He wants to sell it at the best possible price and puts all his efforts to produce the cereals. The competing objectives of the manufacturing division of the company are that they should produce the quality and type of product that is demanded by the customer. Its main aim is to acquire efficiency in production and to produce better than its competitors.

The logistics division of the company also has certain competing objectives. It works with the objective of managing all the materials and manpower related activities. It handles the storage of materials in an efficient manner. The management of transportation, purchasing of raw materials, storage and supply of finished products are the main aim of the logistics division. The objectives of the marketing division of the company will be to market the product in an attractive and effective manner. The packaging should be attractive and should display the special qualities of the products. It also has the objective of deciding the pricing and promotional

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