1. History of Tourism Historical research of tourism has revealed distinctive indicators which are shared equally all over the world. Incorporated in social, economic and cultural environment, tourism followed a sequel path assuming various shapes in its gradual development. It is already accepted scientific project entitled “History of creation tourism”. Study of tourism history is important for learning about the key features of growth and specific characteristic of the host area. Despite a quantitative growth in the number of tourist facilities and over nights, they have suffered an overall drop in quality and reputation. In creation, the history of tourism therefore cannot…show more content… Market environment analysis The next step to develop a marketing plan is to assess the impact of environment factors such as economic, social and political.
TOURISM 11th EDITION
I. TOURISM’S FUTURE
A. Tourism in third millennium The purpose of this is to provide us with a basic understanding. Clearly, the tourism industry of today is the products of many forces.
Since 1950, tourist activity has risen from 25 million to 842 million. International tourism receipts grew faster than world trade in the 1980s and now constitute a higher proportion of the value of world exports.
The result is that tourism in third millennium was a very large and dynamic sector of the economy. On the other hand, a realistic assessment of the probable future suggests that despite the challenge it faces, tourism is likely to continue to grow and develop rapidly and dynamically.
B. World of tourism in 1920 International tourist arrivals are forecast to top 1 billion in 2012 and reach more than 1.6 billion in 2020. These volumes represent an overall annual rate of growth between 1995 and 2020. The bottom line is that travel and tourism is arriving directly and indirectly, more than 10% of employment today, globally, regionally and nationally.
C. Nature of future growth The dimension of the adaptation and