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L. Gore & Associates

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1) W. L. Gore & Associates was formed in 1958 by Wilbert L Gore. The idea for the business developed from his technical, organizational and technical experiences at DuPont and particularly from his discovery of a chemical compound with unique properties. The compound is now widely known as Goretex.W. L. Gore & Associates is a leading manufacturer of thousands of advanced technology products for the electronics, fabrics, industrial and medical markets. Headquartered in Newark, Delaware, USA, the company posts annual sales of $2.5 billion, and employs 9,000 associates in 30 countries worldwide. In 2010, for the 13th consecutive year, W. L. Gore & Associates has earned a place on FORTUNE magazine 's list of the "100 Best Companies to Work …show more content…

Employees work in teams. New projects can get started if an associate can convince enough other associates to join the team. 2) Gore’s decentralized culture, characterized by direct lines of communication, no fixed or assigned authority, a flat hierarchy, and use of self managing teams, facilitates employee commitment, promotes innovation. Gore’s employees have freedom to experiment, to take risk, to respond creatively to new product development or improvement, and to use company’s recourses responsibility for innovation and excellence. The case discusses the norms and rules that indicate appropriate behavior at Gore, such as behavior governing travel expanses. The emphasis is on the maximum amount of self-control and the minimum amount control and direction from written rules and procedures. The Terminal values of the Gore Company are high quality, innovation, and excellence. The instrumental values that guide the achievement of terminal values are fairness, freedom, commitment, and discretion. In conclusion, Gore Company employed a charismatic leadership style, with the system of un-management where people are not inhibited by traditional principles of management as reporting channels, and subordinate relationship. 3) Determination of the cultures came from the analyses of the Gore’s cultural values, and how they transmitted and focus on four factors and they are: people, property rights, structure and ethics. People are

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