Leadership Is A Process Of Social Influence

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Leadership is a highly sought for attribute in the coperate world and a largely accepted definition of leadership is “a process of social influence through within an individual enlist and mobilises the aid of others in the attainment of a collective goal” (Chemers, 2001). Interpreted, leadership is a process in which leaders gain influence from their peers, through different forms of promotions in an organisation or when they exercise power over attitudes, behaviours and destiny of members of a group they are in (Hogg, 2001). Over the past few decades, studies on leadership have shifted from one end to another end of the psychological spectrum with only little to moderate success. Researchers of the past however often forget that leaders…show more content…
With that being said, obtaining leadership in a group is more than just being a prototypical group member. The Social Identity Model of Leadership (SIMOL) builds on Tajfel’s (1976) original idea of social identity and proposes that leadership requires an individual exercising his or her power onto the group through different processes. The concept of social attraction occurs after depersonalisation, in which an individual switches his idiosyncratic preference of an interpersonal relationship to one which comprises of a group membership. In summary, individuals like other members of the group as they are part of the in-group that they are in as members of the in-group share more similarities to them in comparison to the out-group (Hogg, 1992). Social attraction is usually consensual, where members of a group usually like or look up to the same highly prototypical member, therefore this highly prototypical member has an increased status, popularity and influence over the group. Therefore when members of a group are more socially attracted to a highly prototypical member, this individual is more likely to be perceived as the leader of the group, in turn members are more likely to comply with suggestion and ideas of this group member (Berscheid & Reis, 1998). Under conditions of high salience, leadership
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