Leadership of Southwest Airlines

1148 Words Aug 21st, 2013 5 Pages
Leadership of Southwest Airlines
Southwest Airlines is often a modeled by other companies for its organizational structure. Organizations that have an effective management team are successful in developing a strong organizational culture, utilizing managerial controls, and leveraging diversity. Effective management teams are developed by cultivating leadership skills in those that supervise the company’s associates. Organizations want managers that can motivate their associates to achieve the goals and vision of the company. Managers that are able to utilize the leadership principles to engage their associates to share the success of the company are considered effective. Leaders are able to develop a strong vision and communicate that
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An effective control system allows for a company to react quickly when situations arise.
A successful company knows that leveraging diversity is essential in sustaining its success. If an organization chooses not to tap into resources of diversity it could subject itself to legal challenges in addition to limiting its competition domestically and abroad (Bateman, 2011). At Southwest Airlines diversity and inclusion are supported. They have events throughout the year that recognize and embrace the differences of various social groups that their employees may identify. Southwest Airlines is the official airline of the Gay & Lesbian Alliance Against Defamation (GLAAD) as well as other LGBT groups (LGBT Outreach, 2013). Southwest Airlines also partners with the Asian Pacific Islander American Vote (APIAVote) which is a national, nonprofit organization. This group helps Asian American and Pacific Islanders with public policy at the national, state, and local levels (Asian Partnerships, 2013). Within the company, the National African American Women’s Leadership Institute (NAAWLI), help reinforce the strengths and develop proactive strategies of associates and managers (African American Partnerships, 2013). These groups as well as others not mentioned not only make

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