844 WordsFeb 17, 20134 Pages

"Any act by which one person gives to or receives from another person, information about that person's needs, desires, perceptions, knowledge, or affective states. Communication may be intentional or unintentional, may involve conventional or unconventional signals, may take linguistic or nonlinguistic forms, and may occur through spoken or other modes."
In light of the above definition of communication, the success of the Linear and Circular model of communication is dependent upon how successful the message is transmitted and if there is a desired effect on the person that is addressed in the communication process. Aristotle’s model of communication came to the conclusion that the last person in the communication chain; the receiver*…show more content…*

This feedback is given either verbally or non-verbally of in both ways. This model which bears more realistic appeal to a real life like structure is not substantially different from the circular model of communication as it also depicts communication as a dynamic process in which both the participants are actively engaged in encoding, transmitting, receiving and decoding messages. Providing an example on the applicability of this in the modern era of communication we can take the example of a press conference conducted by a firm in the face of some scandal that the firm is facing. If we were to follow the linear model of communication, the person conducting the conference would say all that he or she has to say, taking Shannon and Weaver’s variable of interupptions out of the equation we can still see that this situation is not a perfect example of communication for many reasons. First the delivery of a point maynot have been put into proper words and there the people in attendance at the conference would not get the correct point as there would be no way for them to clarify from the spokeperson what they mean. Secondly everything about the situation may not have been dealt with and there is no way that the attendants can enquire fromt he spokesperson if everything is addressed. Finally there may be an observation from the attendants about the issue that may significantly change the course of

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