Literature Review On Hospitality Industry

According to an article “Technology’s Effect on Hotels and Restaurants: Building a Strategic Competitive Advantage”, Kountromanis who is the author highlighted that internet is being used by majority of the world’s population therefore information posted on the web regarding the business service provided by an organization is significant. Not only that, any organization can gain competitive advantage by structuring into a customer-centered focus organization allowing the companies to know their own strengths and make further improvement to their weaknesses. In addition, companies will be able to extract information regarding customers with the help of network sites such as LinkedIn, Facebook, Twitter, Instagram and Snapchat.

The Indian hospitality industry has emerged as one of the key industries driving growth of the services sector in India. The hotels and hospitality sector is a broad group among the service industry which includes lodging, event planning, theme parks, transportation, cruise line. The hospitality industry is a billion dollar business which depends on the accessibility of leisure time and disposable income. A hospitality unit such as a restaurant, hotel, and an amusement park consists of multiple groups. For example facility maintenance, direct operations which include servers, housekeepers, porters, kitchen workers, bartenders, management, marketing, and human resources. Usage rate, or its inverse "vacancy rate", is a significant variable for the industry. This led to expansion of services with the aim to augment usage rate provided by hotel consolidators. Information about required or offered products is brokered on business networks used by

Kusluvan (2003) in his study on “Managing employee attitudes and behaviors in the tourism and hospitality Industry” advices-

As a student, technology is an excellent source of information. This research gives us knowledge about the advantages and disadvantages of technology in hospitality management, this helps me in my other subjects especially I’m a student of Hospitality Management course. I learned from my research that technology doesn’t always have positive effect but it also have it’s negative effects, technology is suitable for hospitality management because it is the easiest way to socialize through internet. I think this will further enhance the hospitality management few years from now.

Nowadays trends are everywhere. You can find them in every industry and they play a huge role. The retro trend in clothing, the SUV trend in the car industry, but nowhere else are trends more important than in the hospitality industry. But what exactly is a trend? A trend describes usually the time measurable course of a development into a certain quantitative and/or qualitative direction. In economics, trends are changes of the behavior of the society. In marketing research this describes the change and development of the consumerism and consumption behavior.

2012), such as Hilton, Marriot, InterContinental for a hotel company. Many hotel and restaurant chains seek to create and fulfill the expectations of specific groups of customers (Tepeci, M. 1999). They want to leave their mark on a given field (e.g. McDonalds, KFC, and Burger King for the quick service restaurants) and set their imprints on a product or service. Brand stability into the business; help to prevent competitive imitation, so consumers to be assured in an increasingly complicated world (Ake, 1991). Once the customer has decided to determine a brand and its association, they tend to be loyal to the brand, continue to buy it in the future and recommend it to friends, and select the product than the others, even those with better features and lower prices (Assael, 1991). Brand is a natural barrier to new competitors, because the brand reduces the risk of purchasing a product or consumer-related services. Therefore, they support and sustain a premium, because of the long-term brand loyalty and increase Consumption Tendency of income. (Ehrenberg et al.,

When financial ratio analysis of an industry, having business in multiple fields is done, the major concern becomes the difference between the overall hospitality industry, as well as single company. As mentioned earlier, hospitality industry involves lodges, hotels, theme parks, cruise lines, event management (Ketz, et al., 1990). The major concern is that hospitality industry classifies in service industry due to which it provide multiple services to diverse client portfolio. Hence, the financial ratio would not provide overall information about the different segments it addresses (Ketz, et al., 1990).

Several international and domestic hospitality companies have made an increasing effort to implement ‘green’ initiatives into their business operations. Many of these hotel brands have had great success and have been recognized for their sustainability strategies. One international brand that continues to receive high praise for guest satisfaction while implementing eco-friendly initiatives is Hilton Worldwide.

In relation to the current skills gaps, assess the staffing requirements of operational level of the Food and Beverage departments of different hospitality industries (2.1)

In relation to the current skills gaps, assess the staffing requirements of operational level of the Food and Beverage departments of different hospitality industries (2.1)

According to the researches by Louviere et al. (2002), it supports that the quality perceptions of the customers will probably rise through the brand credibility. Researchers also find that brand credibility can probably increase that guests will contain the consideration set of the brand (Erdem and Swait, 1998).

The hospitality and tourism industry has evolved a great deal since the first motel was established in 1925, in San Luis Obispo, California. A room went for $2.50 while today consumers spend approximately $550 billion on travel annually in the United States. Whereas the hospitality and tourism industry is vast, concentration will be placed on the cruise line industry. The research will explore the cruise industry, specifically Carnival Cruise on what segments of the general environment affect their influence. As well as what two forces of competition are substantial, with the question of how Carnival can improve its ability to address these forces. Additionally, Carnivals strengths and weaknesses will be discussed along with how they deal with serious threats.

Presently the importance of brand loyalty in context of the hotel industry has become a debated issue. In the hospitality sector, various researchers and scholars have represented different perspective regarding brand loyalty. This paper will focus on critical analysis of the article “Hotel Brand Strategy”. Moreover, relevant evidences have been provided in order to support the fact that these assumptions have been presented by the authors. Additionally, this paper emphasizes on analyzing the logic behind the assumption in order to scrutinize the strength of the logics. The principal focus on this paper is to critically analyze the agreement and contradictions regarding the assumptions made in the article “Hotel Brand Strategy”.

A Contemporary Issue is a Subject that is currently in Public discourse. Most often it is a Problem that People are discussing about and trying to bounce ideas of themselves in order to find a solution. Hospitality/Hotel industry is one of the good examples for contemporary issues. It is the place where many issues arises regarding its guests, its plans and policies, its aims and objectives and so on. And contemporary is the only area that helps every management to defuse the problems and issues inside the organization and move on for further changes in the coming future.

Oftentimes, people experience hospitality from other people. This can be shown through welcoming and helping others when in need. Hospitality has been viewed from a different perspective of people, it may be different from person to person; however, hospitality has still been practiced by many as part of their characteristics, religion, culture or traditions. Human beings are accustomed to express kindness to other people as it became part of a person’s life. Hospitality has been learned from their home and became a ripple effect as people can pass the hospitableness to others and so on.