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Loan Description Essay

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2) Loan Description There are few researches studying the effect of borrowers’ loan description on lending success. Martens et al. (2007) concluded in their report that a good loan description can help entrepreneurs to get their necessary capital source for starting up the company. Many studies have addressed one distinguishing feature of the P2P online lending setting: the utilization of soft information by lenders. They showed that unverifiable disclosures by borrowers, and the richness of the dialogues between lenders and borrowers tend to affect the loan outcomes, at least in terms of the likelihood of funding (Iyer et al., 2009; Larrimore et al., 2011; Sonenshein et al., 2011; Herzenstein et al, 2011; Michaels, 2012). Previous …show more content…

How to extract text features from such a lots of texts is an essential part of our report.

1.3 Objectives of the study Due to the fact that there are few relevant researches about the effects of loan description on P2P online lending success, this report will focus on the influence of borrowers’ loan description on investors’ decisions in terms of final lending success, and focus on analyzing the relationship between them, with hopes that findings can provide better advice for both individuals and small-sized enterprises who cannot finance in banks.
Also in previous studies, there are some differences in opinion of how each factor affect final P2P lending success. For example, whether the length of loan description is positively influence or negatively affect lending success. Hopefully, we will have our own explanations on the relationship between various factors in loan description and lending success
Furthermore, by sincerely referring to the studies of other scholars, we expect to dig deep on the existing issues of P2P online lending industry, and obtain a more comprehensive understanding of the global P2P online lending behavior.

1.4 Statement of hypotheses
As a loan description is a supplementary text written and submitted by the borrower, it tells facts about the borrower. Considering factors within loan description, we construct four hypotheses under several reasons mentioned below:
If spelling mistakes appear in the text of loan

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