Lonely Planet Case Study Ch 3 E-Commerce Essays

Tourism is the world’s largest industry with nature-based ecotourism seeing rapid growth since its initial arrival in the 1980s. It is estimated by the World Tourism Organisation that nature tourism generates 7% of all international travel expenditure (Lindberg, 1997) and this figure will have increased rapidly over recent years. It’s increase in popularity is due to a number of factors; tourists becoming increasingly bored of the typical sun, sea and sand holiday’s, the increase in global awareness or environmental issues such as global

* Impacts of technology e.g. on traditional operational practices for selling travel services, issuing e-tickets, offering dynamic packaging

There are also very basic applications on Google Play Store which provide some but not all of the features I would include in my application (such as apps which can calculate fuel consumption only but require constant user input on number of miles driven and fuel added to tank etc), these are often free but can have major issues such as accuracy, level of input or effectiveness of UI which make them not practical or convenient for the use of the client. My app will be different in the fact it will combine all the features of these apps into one app with a better UI and easier input methods, it will also be free meaning it will be more attractive to people in this industry who do not have a huge budget for a non-essential piece of software such as this. It will combine the positive features of apps available on the market and the costly trip computer devices to produce a free, or cheap app which offers the most important features of the expensive devices within the price range of the client.

Before the days of the Internet, if a family wanted to travel to a far-off, exotic locale, they would have to either find a local travel agent or call a travel agency and plan their getaway. In the 1990’s, the Internet became a staple of everyday life and began entering many homes. As the availability of the Internet increased, so did the services available to clients. With the increasing availability of the World Wide Web the travel industry found itself faced with revolutionizing changes. All of the tools that were once solely available to travel agents now became readily available to anyone with access to the Internet and a search engine. Websites quickly formed around the idea of providing consumers with quick vacation planning ideas at low costs. Getting

Gillian Dale (2010). Travel and Tourism level 3 Book 1. Oxford: Pearson Education Limited. 122-124.

Today’s on-line travel market is succeeding because the companies are using a more software-centric, online business model termed “E-commerce.” This has become the popular avenue for businesses as it mirrors the ideas of mobility. The sheer amount of data available, coupled with the advanced operating systems and social media platforms, have created new possibilities for E-commerce organizations. The infrastructure of E-commerce has expanded into platforms such as peer-to-peer networking, crowd-sourcing, social websites, and mobile devices and media. E-commerce trends are findings ways to incorporate every aspect of our daily lives into an online package associated with our everyday needs (Fishbein, 2013).

One major task of a travel agency is to develop travel plans based on a traveler's need and wants. A similar set of social worker task is to develop an intervention plan based on a client's needs and wants. Contrasting how these tasks are handling illustrates the features of the network model of interoperability. This model goes on to explain that today's interconnected information available to a travel agent has caused major changes in how travelers find vacations that meet their needs. Some of these organizations even use the information provided by the traveler to further their goals. An example the model gives is that immediately after the traveler makes an airline reservation on a travel site. The information can automatically be used by an airline application that optimize airline profits by ensuring that each plane is full with the highest paying passenger. Advantage this model has it that now u can consider technology is typically used when clients want to find a counseling service that meets their needs. Clients can just call 211 if implemented in their area to obtain a list of possible agencies to contact. Having this type of access they don't have to feel alone on making the decision about traveling they can feel confident with the decision that is made. Disadvantage on this model Schoech explain the major issues is how to make a globally connected system out of many independent local agencies. They face

Availability of technology choices to guests at home and on the road. Outrigger as facing pressure to provide them the choice in the resorts

The web is a fabulous device which has united every one of us. Obviously, it is a vast space for data when all is said in done. It permits people who might find some way or another be not able to deal with a travel organization on their because of overhead expenses, to accomplish something they adore.

Technology innovations and breakthroughs have forced businesses to adapt or risk losing customers to the more agile and flexible competitors. According to Dulipovici & Vieru (2015) new technologies are moving businesses into the virtual realm. Customers are able to use a smartphone to make a purchase with a credit card and have it shipped to a location anywhere in the world. Technology has allowed hotels and airlines to install do-it-yourself kiosks to expedite reservations. This has helped these two critical service industries to streamline operations while improving service to consumers.

E-commerce (electronic commerce or EC) is the buying and selling of goods and services, or the transmitting of funds or data, over an electronic network, primarily the Internet. These business transactions occur either business-to-business, business-to-consumer, consumer-to-consumer or consumer-to-business. The terms e-commerceand e-business are often used interchangeably. The term e-tail is also sometimes used in reference to transactional processes around online retail, (SearchCIO, 2015). In other words e-commerce is the buying and selling of goods and services online.

E-commerce Explain what is meant by the term ‘E-commerce’. It is the conducting of business communication and transactions over networks and through computers. As most restrictively defined, electronic commerce is the buying and selling of goods and services, and the transfer of funds, through digital communications. However EC also includes all inter-company and intra-company functions (such as marketing, finance, manufacturing, selling, and negotiation) that enable commerce and use electronic mail, EDI, file transfer, fax, video conferencing, workflow, or interaction with a remote computer. Electronic commerce also includes buying and selling over the Web, electronic funds transfer, smart cards, digital cash (e.g.

Of the total travel market only 1% was generated from the online travel market, and consumers still depended on customer call centers to confirm payment status. To counteract the risks it is important that Lucky Air create an effective business-consumer-business model that will do the obvious and draw consumers to their site and make an online purchase of airfare. To draw in consumers Lucky Air will need to focus on Web 2.0, which is the unique feature or features of e-commerce and the Internet coming together as applications and social media technologies. Web 2.0 will allow for a better online experience with inter-human connections, consumer interacted blogs and the staff to constantly monitor the site to provide consumer feedback. Web 2.0 is crucial to providing customer relationship management. Promoting reviews from consumers in regards to destinations and airline experience are important so the consumer can feel they are important enough to expose the truth from other consumers even negative remarks. But the single most important part of focusing on e-commerce is the ability to provide a online experience and advanced technology that enables customer self-service without the need for multiple customer call centers. Customers should be able to pay for fares, cancel fares, use a safe payment method that can verify a credit card, check on the status of flights and use rewards programs

* The technology plays a roll very relevant in MapQuest, so the level of technology must be enhanced in order to get performance in cost efficiency and gain competitive advantage.

Despite the rapid growth of E-commerce sites, 43 percent of the them fails, and the difference between the success and the failure is consumer experience, according to Ecommercetimes.com. The Dotcom Survival Guide reported there is still one resource left untapped that can save dotcoms from failure. It's the one resource that historically is most ignored in favor of ads, press, and flashy features yet it's the one resource that can lead dotcoms to survival. That resource is customers. Customers can provide the revenues needed to attain profitability. Customers can give the word-of-mouth marketing to drive traffic. Customers can give the feedback needed to continually improve the website.