Lotus World Music Festival Case Study

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Lotus World Music & Arts Festival Case Study In early November, the world-renowned cellist Yo-Yo Ma came to Bloomington and performed at the IU Auditorium. I have heard his music through many of his recordings and was not only touched by his music but also admired all his musically experiments that helped us understand more about different cultural music. However, I never got the chance to attend his live performances before, so when I knew he would come here and perform, I bought his concert tickets as soon as possible. I think that is the magic and power of live performances. No matter how many times you have heard that song before, you still want to experience more about it. Live performances give us the feeling that we are interacting with the musicians and sharing the story…show more content…
From 1999 to 2009, concert ticket sales in the U.S. tripled from $1.5 billion to $4.6 billion, vastly exceeding the growth of inflation and population growth” (Lee, n.p.). It is obvious that the demand of live performances keeps increasing and as Billboard stated “32 million people go to at least one U.S. music festival every year” (Lynch, n.p.). As an important part of the live performances, music festivals are gaining the popularities world widely and people are willing to enjoy their leisure with friends and families at music festivals. I went to several different kinds of music festivals at both China and United States, and they were all great experiences. According to, among the list they provided for 50 best music festivals around the world, there are 10 of them are music festivals taking place at U.S. (Curle, n.p.). From those statistics, it is not hard to find out that music festivals are popular at U.S. and when you look at those music festivals, they are varies at geographic and genres as well. So I think it is optimistic to say that music festivals open another way for people to enjoy the music and enjoy the social
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