Lufthansa Airlines

4) The path that led to adoption of the euro was set down in the:

As the EU includes 27 states therefore they would inevitably face difficulties due to the diverse range of national interests. On the other hand increasing numbers of policies are decided on a supranational level and therefore speed the process, for example decisions relating to trade or agriculture. However vital policies such as Defence remain intergovernmental, as do decisions such as the accession of new states. The effect of recent economic crisis has made an impact on the creation of EU superstate. The global downturn, which originated in 2007 created the ‘Eurozone’ crisis. As a result EU bailouts have been organized for Greece, Ireland and Portugal. The fear of the crisis extending further across Europe has caused a loss of confidence in the EU, and in particular the euro. There has even been speculation that Greece may have to exit the ‘Eurozone’. Alternatively it has also caused some to call for further integration, arguing the crisis has shown the need for tighter budget rules throughout the EU.

The European Union is such a large politico-economic union that it plays a major role in the whole world’s economy. Although “the process of European Integration progressed over time both in depth and in extent” (Campos, et al., 2014, p. 6), it has been working on integration for over 30 years and the results are good at present as it is now providing benefits in GDP, labour markets, trading and many other aspects for its 28 member countries, including the United Kingdom.

Nowadays, Regional integration by establishing trading bloc seems to be inevitable for most of countries because limited resources like oil and financial capital encouraged them to establish such a trading bloc like NAFTA. Among several trading bloc, European Union evolved more integrated politically and economically over last sixty years. Furthermore, European union have their own flag, parliament, council and commission. Every trading bloc must have their own characteristics in terms of politics and economics. What is similarities and differences between EU and other trading bloc? what kind of positive and negative influences has come to EU members and NAFTA

When the Eurozone was founded on January 1, 1999, it was with the intention of further integrating and strengthening the nations of Europe, both economically and politically. Until recently, it was believed that the euro provided a stable currency with low inflation and low interest rates and encouraged sound public finance. That the use of a single currency increases price transparency, eliminates currency exchange costs, oils the wheels of the European economy, facilitates international trade, and gives the European Union a more powerful voice in the world. That the size and strength Eurozone would better protect it from external economic shocks, and provide the EU’s citizens a tangible symbol of their European identity, of which they can be increasingly proud as the euro area expands and multiplies these benefits for its existing and future members (European Commission).

Europe was constantly in civil conflict with each other prior to the aftermath of World War II. However, at the end of World War II, it became evident that the United States would dominate global politics. In fact, much of the foreign policy implemented throughout the world were simply just the goals of the United States and the United States did become the major geopolitical hegemon directing international policies which other countries would follow. In simpler terms, the United States frequently exercised power throughout the 20th century. However, with the emergence of the European Union and it’s recent economic rise rivaling that of the United States, some scholars begin to question whether the United States will be able to maintain its role in the international arena and what the role of the European Union will be. Thus, the question must be asked, Will the European Union run the 21st century? Viewing this through an economic lens, the European Union will “run” the 21st century because of other regions adopting its economic model, the sheer size of the EU economy, and its overall economic influence and power.

We can’t forget that the EU is the world 's largest borderless marketplace, made up of 500 million consumers. Economic openness is the glue that fixes the EU together and the solution to the crisis of European competitiveness.

The GDP is expected to grow in the range of 6-8 percent for the next few years to come, and is expected to cross that of US by 2018.

Together, the countries of the EFTA and the EU make up the European Economic Area (EEA). This group allows for the following four freedoms, the movement of goods, services, persons and capital through the 30 member states. As well as allowing for the aforementioned freedoms, the EEA has agreed to cooperate with each other with “…research and development, education, social policy, the environment, consumer protection, tourism and culture, collectively known as ‘flanking and horizontal’ policies (Baur).” While they do have many benefits, the EEA does not share common fishing and agricultural policies, customs union, common trade policy, common foreign and security policy, justice and home affairs, or monetary union (Baur). This makes it so there are many benefits to both the EU and the EFTA, but the benefits are not as good as the ones they enjoy within their own groups.

Question 2; “All countries in the EU should join the single currency, all of them. A single currency would really allow businesses to prosper”.

Lufthansa is an international airline group that has earned its place among one of the leading aviation transportation providers in Europe. The airline operates an extensive network of services within Europe, as well as several countries around the world. Lufthansa operates worldwide with 540 subsidiaries and associated companies. They offer flights to a variety of destinations at a fair price. The company was founded in 1926 when Deutscher Aero Lloyd (DAL) and Junkers Luftverkehr merged to create the Deutsche Luft Hansa Aktiengesellschaft. The company’s headquarters is currently located in Cologne, Germany. Their main competitors include Delta Airlines and Air France. Lufthansa has differentiated themselves and made themselves more appealing to the public by making great efforts in giving back to the world. They did this through their commitment to social causes and their efforts in developing their ecological efficiency in flight operations. For example, the Help Alliance is the main charity of the Lufthansa group. This not-for-profit organization covers over thirty projects that help youth gain an access to education and promoting entrepreneurship in other areas of the world.

However, one might wonder why does the EU and the US need a new free trade agreement, when there already several bilateral agreements between both entities? The answer to this question may be divided into two main arguments: 1) the role of the US and the EU in the world;

The EU has managed to establish a single market where in all member states people, goods, capital and services can interact freely to stimulate competition and trade whilst also improving efficiency.

The European Union (EU) is a politico-economic partnership between 28 European countries, created in the aftermath of the Second World War. Its main purpose was to stimulate economic cooperation because it is thought that countries that trade with each other become economically interdependent, therefore conflicts are more likely to be avoided. As a result, the European Economic Community was established in 1958, originally to increase economic collaboration between six countries – France, Belgium, Italy, Germany, Luxembourg and the Netherlands. A large single market has been created and continues to develop towards its full potential ever since.

Due to overcapacities in the airline business, made evident by the major financial difficulties of Sabena and Swiss Air in the last months, most companies are therefore trying to define, acquire and keep those customer groups most important to them. Recently the nature of competition has changed. The creation of Star Alliance and oneworld has resulted in more cooperation between the members and fiercer competition with other alliances and their member companies. A major obstacle to comparing companies within the airline market is the highly regulated market structure, which allows for only imperfect competition. Often the national carriers are seen as symbols of national pride and enjoy a privileged status domestically.