Managemant Practice Spl

5103 Words Oct 27th, 2012 21 Pages
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Executive Summary

Pharmaceutical industry is one of the largest industries in our country. Every year a huge amount foreign currency comes from this sector. Square Pharmaceuticals Ltd., the flagship company, is holding the strong leadership position in the pharmaceutical industry of Bangladesh since 1985 and is now on its way to becoming a high performance global player.

It was established in 1958 and converted into a public limited company in 1991. The sales turnover of SPL was more than Taka 5 Billion (US$ 90 million) with about 15% market share (April 2003 – March 2004) having a growth rate of about 16%.

Besides fulfilling domestic demand it exports a huge amount of drugs in abroad. It is now exporting medicine in
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➢ To evaluate the management activities of Square Pharmaceuticals Ltd. ➢ To analyze the existing structure, Strategy and planning mechanism, decision-making process, Human Resource Management systems, Organizational behavioral environment, Leadership practices, Motivational tools and controlling systems of this company.

Methodology:

Information used in this paper we collected from related books, journals, periodicals & annual report etc. After that we went to the Square Centre and met with a managerial officer & discussed about the concerned rules & regulation relating to company systems. We also collected information from website.

Limitations:

There are some limitations that we have faced during preparing the report. The most obvious limitation is the unavailability of genuine information. Another limitation is lack of available information source related to this topic. Other limitation is our report is mostly text based.

A Preview of the Presentation:

In the following pages we sorted the parts in according with the text. At first we gave an introductory part of Square Pharmaceuticals Ltd. Then we presented the planning part which includes planning techniques and mechanisms, organization’s strategies and strategically planning and the SWOT analysis of the organization. The next part includes the organizing procedures of Square. At the next part we discussed about the motivational tools
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