Management, Strategy And Marketing

851 Words4 Pages
MANAGEMENT, STRATEGY & MARKETING

STRATEGIC PLANNING · PROJECT MANAGEMENT · PARTNERSHIP MANAGEMENT

Delivers brand-conscious long and short-term growth solutions in support of sales and revenue goals. Researches, analyzes, builds business case for and executes ROI-driven marketing programs and sales tools. Nurtures partnerships across lines of business to ensure alignment with enterprise and regional business strategies. Polished communicator who fosters collaboration and builds consensus among stakeholders. Thrives on complex leadership demands and works well within time-sensitive environments. Versatile strategist, target marketer, and sales support professional with focus on smart branding, reputation management and corporate compliance. Strong focus on customer experience and customer expectations in the financial industry.

• 18 years of strategic planning and execution of sales programs/initiatives, advertising and merchandising, customer experience, sponsorships and events in support of 172 Wells Fargo Bank branches in the Dallas/Fort Worth Metroplex.

• Leverages 3 years of Human Resources experience to lead internal mentoring/employee development and employee satisfaction initiatives. Member: Volunteer Advisory Board, Latin Connection, Asian Connection, Diverse Abilities, Black AA Connection, & DFW Green Team Communications Chair, Toastmasters International.

• M.B.A., Strategic Leadership, Amberton University SKILLS Vision, Strategy, &
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