Market Analysis

The regular guy you see in the gym, whose level of fitness doesn’t directly impact his profession, may feel like it is not his place to embark upon a strength training program. However, strength training is just as suited to the person who wants to be able to carry a flowerpot from one end of their garden to the other as it is to the strongman who dreams of breaking the world record for furthest anvil toss. Of course, the strength training program of the former may not be quite as intense as that of the latter, but I think that’s part of the beauty of health and fitness. The gym is full of different people of different levels of fitness, all trying to better themselves at a rate which is comfortable for

Martin Menard and Mirella Craciun currently work as personal trainers out of Body Worx, a personal training facility in London, Ontario. Menard and Craciun are interested in leaving Body Worx and opening their own facility – Elite Personal Training (Elite). Both trainers are certified by the Canadian Association of Fitness Professionals which will allow them to charge a higher price, as some competing trainers do not have this qualification.

The purpose of this marketing plan is to serve as a guide for the development of CrossFit

The new service will provide a way for new clients to feel comfortable that every family member will succeed in a healthier lifestyle.. They would use the company's services to organize a better way to workout with the family. The company would like to perceive themselves as being the only company who can offer the Kidz Kraze service.

Nationally, Orangetheory Fitness is the fastest growing fitness franchise, at least partially due to the innovative ideas it brings to fitness. In detail, Orangetheory Fitness locations in Ann Arbor and nationally are effective in communicating the brand to community members using social media among other tactics. The reason that this brand strategy works is because of the niche industry that Orangetheory Fitness is in: a specialized fitness development program that is beyond just a gym. While there are other fitness centers out there that follow a similar strategy, none of them have established a sense of community, that’s Orangetheory’s competitive advantage.

The health club industry has continued to see an increase in the amount of health clubs/fitness centers. Since 1992, the United States has seen the number of health clubs increased by almost 40 percent, from 12,635 to 17,531 facilities. It has also seen an increase in membership by almost 60 percent, from 20.8 million to 32.8 million. What this all means for Fun 4 Life Fitness Center, LLC is that the market is ever growing which translates to more competition. Most fitness centers offer a variety of services to address the needs and convenience of the customers. Some of these services includes personal trainers, facilities with state-of-the-art equipment, and programs that cater to mostly every demographic.

Fitness is in. The percentage of people belonging to health clubs and gyms has doubled over the past 20 years. More growth is expected, fueled by an aging Baby Boomer generation in search of eternal youth and the reality that regular exercise can prevent or control diseases that are driving health care costs relentlessly upward. The 24/7 fitness opportunity is the newest model of fitness centers today.

As a member of the ABC Athletic Club, it is a pleasure to be part of this fitness world. This club is much more than a workout facility, it also includes the benefits of strengthening the mind while building a healthy body. With access to the right equipment and personal trainers, this ensures that the exercise programs fit an individual’s needs. Also, with the use of proper techniques provided, this facility provides a safe and fun environment but includes the assurance that one can get the most out of each exercise routine and make it an enjoyable place to be. Having these choices has helped provide me the best exercise plan for my own personal fitness goals.

Diamond Evolution Fitness Center was created to meet the individual needs of those clients that may desire personal assistance ensuring they are completing each exercise within their limits in a safe environment. As of 2012, there were 73.5 million adults with at least one basic actions difficulty or complex activity limitation that are noninstitutionalized over the age of 18 and 17.2 million adults that are unable to walk a quarter of a mile (National Center for Health Statistics [NCHS], 2014, table 49). These individuals may not be able to utilize all of the equipment or services at a typical gym, but our facility is designed to ensure that every individual is able to work within their limits to achieve their goals.

idea of incorporated daily fitness because it shows that people who live this way, live

Services are provided by highly qualified, cooperating with each other, mutually respectful and stable staff,

36! Fitness was started in December 2012 by K. Renee’ Dean who saw a need for an environmentally conscious, fun place to work out. After searching her neighborhood to no avail, K. Renee’ decided to take matter into her own hands and open her own place. 36! Fitness is a unique, state of the art, planet friendly fitness studio located in Sandy Springs, GA specializing in helping people over 30 get and stay fit. We offer a holistic mind, body, spirit experience for our customers with minimal environmental impact. We assist our customers with weight loss, muscle gain, stress reduction, and overall health and wellness.

Corporate Goals & Objectives: Making fitness a lifestyle choice. Providing the most innovative and up to date; equipment and classes. Hiring trainers with the highest level of expertise. Getting the whole family involved in fitness. Creating a worldwide focus on health and well-being. Keeping up to date with all the latest industry trends.

North Shore gym is able to offer a wide variety of services that will contribute to a healthy lifestyle. If the gym is utilized to it’s maximum potential, customers will be able to recognize changes in their body, as well as their lifestyle, which will push them to continue making positive strides in their life. With our wide-range of classes, qualified personal trainers, dietary plans, state-of-the-art equipment, our members will have all the tools they need to succeed. The staff members at North Shore will guide the members toward practicing self-discipline and getting them on a regular schedule, keeping an open line of communication and enabling them to truly implement the healthy living practices on a day-to-day basis. Our gym will be identifiable to the public as a place where one’s health and happiness is crucial to the success of the gym. When the customer is happy with their results, they will be a walking billboard for the gym showing that our fitness regime is held at a high standard with an even higher chance of positive results.

Issues containing weight control, fitness, and nutrition are a prime subject in today 's culture. Completive companies are existent and they have many different levels of health clubs and fitness centers; this contains everything thing from price, equipment, staff , activities and classes offered. In the present time, topics being subjected through the industry are; disease control and research, diet and fitness trends of 2005, performance running, life balance, eating and sleeping right, working out according to personality and foods to lower cholesterol. Many people from The States are on a constant search for what is new, healthy and trendy. Health and fitness clubs were put in our society to make people feel and look good, and now not only are they there for that but they are making a large profit as