Market Segmentation of Coca Cola

All businesses understand that they must use effective communication in order to do well as a business, without communication the business will be a mess and would not run successfully. Using communication allows the employees and offices to stay up to date with the businesses progress and what is currently happening. To use effective means of communication all employees would be in a way trained in order to understand communication and use the most effective means for it. This is done in advance to checking that communication is understood by the recipient.

Verbal communication is generally any method using the spoken word but in a care setting this includes the pitch of your voice the rhythm you speak the language you use the speed of your voice and the tone of your voice. This can be in a phone coversation in a meeting, talking to friends or people around you. In a care setting a care worker has to understand how to use these skills when talking to a client and how it can affect the client. For example in a care home for the elderly if a care worker was to talk to

Effective communication is vital to the smooth running of a business and various methods of communication are used within a business environment to achieve this. Each form has various benefits to communicate effectively to their designated target audience. When communication is carried out properly it means the sender and receiver both correctly obtain the same information. Each

Verbal communication is talking to someone and giving them information and also retaining information. Furthermore verbal communication is very important in a health and social care setting because it allows care workers and service users interact with each other face to face. This would then help the service user understand what the care worker is trying to say/explain to them because it would be clear and precise. The service users may feel that the care workers are showing an interest in their needs and well-being if they are communicating with them verbally (Face to face).

- Information: is a knowledge which can be transferred or received concerning a particular fact or situation. And is a sequence of symbols that can be explained as a message. Information can be recorded as signs, or transmitted as signals.

Part 2 - TASK 2Give a power point presentation a) Explaining the legal and ethical issues in relation to the use of business information at HMV such as protection of personal information and confidentiality b) Also explaining the operational issues in relation to the use of business information such as back up, health and safety, security of information etc. Make sure you explain how the organisation deals with these issues. c) An analysis (with appropriate examples) of the way HMV manages their business information legally, ethically and operationally. Try to

Face-to-face verbal communication is the best way to communicate. There is less chance for misunderstanding and it allows for verbal and nonverbal messages. However with the restrictions of time and budgets in business it is not always possible to meet in person. Telephone conversations are also useful ways to communicate but it is important always to use a combination of methods. For example ‘Subway ‘can use verbal communication through telephones in order to update each other knowledge about finance

Information is data that has been processed so that it has meaning and value to a recipient,

Verbal Communication referred to as word based communication. Verbal communication can be oral as well as written for example e-mails, letters. The health care practitioner always should use appropriate language when they are working with service users and their families, colleagues. Communication is being clear, friendly and pace is suit to listener is the key to effective communication and will help to form and maintain effective care relationship ( Rasheed, 2010).

communication by asking verbal questions to ensure that information has been understood and staff are

Coca Cola and Pepsi are the brands with the highest brand equities. Both, Coca Cola and Pepsi have gone through the highs and lows of their business to reach that position. Coca Cola’s marketing has been changing over time with more and more products being added every day, while Pepsi has implemented several smart marketing strategies to improve its turnover and profits. So, let’s see what were the marketing strategies implemented by Coca Cola and Pepsi.

According to David Cravens and others “Target market is a group of existing or potential customers within a specific product market towards which an organisation directs its marketing efforts”. Coca cola company follow Total market approach; therefore, company develops a single marketing mix and directs it at the whole market for their products.

Information is data which is accurate and timely specific and organized for a purpose presented within a context that gives it meaning and relevance. Information can lead to an increase in understanding and decrease in uncertainty.

3. What would you recommend as effective methods for this organisation to store the data, and why? (Give two different options)

The key difference between knowledge and information is that knowledge gives us the power to take action. The college business works through consistent performance and profitable growth, just like any organisation for which strategic and tactical information play a crucial role. Both of these are very distinct yet inseparable.