Marketing Agencies Should Collaborate With Organizations Of Unorganized Retailers For Direct Procurement From Suppliers Essay

This report is based on the comparison between two organizations that deals with the Retail Company that operates hypermarkets. The report consists of a comparison between Canadian business and Indian business. For this project I have chosen Canada’s Walmart and India’s D’mart the Canadian Walmart is the multinational retail corporation.And Indian D’mart deals within India only.

Customers complaints and feedbacks are very important to any organization it helps the individual organization to improve its product and services.It also helps to introduce something new in market.It could help the organization how to improve customer

Customer complaints have over doubled in the last few years. This shows some big issues in the customer service management. Research which areas customers are most dissatisfied with and support the staff in gaining new skills to meet the customers ever changing needs.

keep an existing customer than finding new ones. A major part of the customer service, especially in a retailing

1) Direct Fulfillment: One result of the initiative was creating direct fulfillment for product orders.

Recently I have noticed more consumer complaints from poor service, more specially, service mistakes and customer mistreatment. When a mistake occurs, we do not handle customers in a courteous manner. In addition, we play favorites with customers and some of them are not getting the attention they require. To

In the 1950s and 1960s shops selling high-order goods, like furniture and jewellery, were in the town and city centres, which attracted customers from a wide catchment area. Shops selling low-order goods, like food, were located in the local neighbourhoods. However, this traditional shopping pattern began to change in the 1970s, when shops like supermarkets and DIY stores began to move to the outskirts of towns by decentralisation. Although it is obvious that the decentralisation of retailing and other services has had a major impact on urban areas, the impacts have been negative, positive or neutral.

The tenant structure of the shopping center is an important factor in ensuring rent is adequate to make the project viable. The fact that Philipp conceded the hypermarket could have a negative effect on the overriding success of the project. ECE strategy typically relied on these large self-service retail stores. Hypermarkets are very desirable to customers since the warehouse structure enable the stores to offer a wide variety of products (i.e. fresh food, beverages, home supplies, electronics, clothing, car accessories, garden furniture etc.) at discounted prices. This lack of a hypermarket must be offset by assurance and

Today’s customers are more aware and empowered, and have more bargaining power due to the exponential increase in competition – direct, indirect or substitute. In retailing, they want hassle-free shopping, have less time at their disposal to locate the shop and the merchandise and are reluctant to keep waiting. The modern format retail stores are doing their best to anticipate the customer’s demands and are going all out to redesign their store interiors, offer more choices in varieties and assortments, and are giving as many services as feasible.

Business like Amazon wants to make buying item from their business easier for customers. This is why Amazon offers E-retailing which gives customer option to go shopping online. The internet has had impact change on consumers shopping habit as shopping online has numerous advantages which is why online shopping continues to gain popularity. Some of the advantages of E-retailing is that it’s convenient as consumers are able to go shopping at home which could help them save cost on travelling and also gives consumers an option to compare prices of different products as there are wide range of products being sold online.

These two are both magnificent retailers and have many interesting different characteristics. That’s why we decide to pick them up for comparison, in order to understand their operations’ management and to point out the similarity or differences between these two in how they manage their business.

Also, have the customers leave feedback on the website and (or) respond to surveys. This way the company could continue to

In the current literature, the concept of Cooperative Purchasing has been vaguely defined. Beyond that, there is a vast terminology to nominate the concept regarding to Cooperative Procurement or the other terms aforementioned. Schotanus (2007) in his thesis included a list of the most employed denomination. The table present more than 150 terms and according to him the most common used in the

Before the entry of organized retail sector in India, in unorganized retail sector, millions of people are forced to get their livelihood in the informal way as this was the sector where easy entry was possible with low capital and infrastructure needs and it acted as shelter for many unemployed. Traditional forms of low cost retail trade, from the owner operated local shops and general stores to the handcart and pavement vendors together form the bulk of this sector. But the growth of the supermarkets and the malls has reduced the business of these retailers nowadays. The report of BIMTECH (Birla Institute of Management Technology) says that the consumers may be benefited from the entry of such retail companies but the sufferers will be the unorganized retailers at large. They have clearly stated that such kind of sudden flow of the foreign retailers in the market may create huge unemployment and the social unrest. In the suggestion they state that the retailers of the unorganized sector should be trained properly before made face such type of competition. The scope of strong regulating mechanism is there for such a reform. It is fine to say that the training should be given to the unorganized retailers but is it really feasible? Can millions be trained and motivated in the direction? It is difficult in reality. Today almost every customer is used to of foreign brands when the goods consumed of Electronics, automobiles, mobiles etc. Even majority have not been

Indian retail is dominated by a large number of small retailers consisting of the local kirana shops, owner-manned general stores, chemists, footwear shops, apparel shops, paan and beedi shops, hand-cart hawkers, pavement vendors, etc. which together make up the so-called “unorganized retail” or traditional retail.5 The