Social Systems Analysis of Organizational
Planning and Management HUS 643.22
Systems Analysis Comp Unit IV-B
Purpose: To discuss the components of the marketing mix, outline the product offerings of the agency and define strategic planning from an open systems perspective.
Monifa K. Jackson
December 26, 2003
Dr. Harold Carter
Thesis Development
Marketing mix is a management function linking the organization to its external environment. The linking or transaction occurs not only between customers and the organization, but also amongst the organization 's task environment. Kotler & Andreasen (2002) contend that in contrast to those who conceive of marketing largely in terms of communications strategies designed to
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Demonstration of consistent interest, initiative, and motivation in academics and bring the performance level up to that expected for intellectual ability.
2. Achieve the academic goals identified on the client 's Individualized Education Plan (IEP).
3. Perform to the level of capability in the area of academic weakness.
4. Build self-esteem so that the client is able to cope effectively with the frustrations associated with learning and effectively complete school or homework assignments on a consistent basis without giving up.
5. Eliminate the pattern of engaging in acting-out, disruptive, or negative attention-seeking behaviors when confronted with difficulty or frustration in learning.
6. Parents establish realistic expectations of the client 's learning abilities and implement effective intervention strategies at home to help the client keep up academic goals.
7. Remove emotional impediments or resolve family conflicts that will allow for improved academic achievement (Jongsma et al, 1999).
The above goals hope to remove deficiencies within the inadequate school programs by allowing the youngster an opportunity to welcome and embrace new learning styles and combat the forces set up against them to be confident and maintain a high level of self-esteem. To accomplish the goals, a coalition has been established to help resist the established plan for children
Marketing mix might be considered the most important term in marketing. The marketing mix components are basic foundation of a marketing plan. The marketing mix consists of the four P 's which are price, place, product, and promotion. By using the marketing mix you can vary the offers of services that you give to your customers. For instance when you are a big name brand corporation you might focus more on promoting and desensitize the focus on price.
Marketing mix is used at the MARC facility to develop and implement a plan to achieve organization goals. The four variables product, price, place, and promotion are within the organization’s control and therefore, the mix of those four elements are key in marketing decisions. Marketing mix is the combination of all the experiences, tools, innovations, and creativity that the MARC uses to make consumers their clients. All four P’s are needed in a marketing mix they should all be tied together. Revenue, while promotion, place, and product generate cost. Producing, designing, distributing, and promoting products come with expenses.
Discuss the marketing objectives and marketing mix actions for a new product of your organisation at the different phases of the product.
Yellow Freight Inc. is a trucking company that moves a wide variety of products for companies all over the world. “Any need met, Anytime guaranteed, Anywhere your business goes” is the motto that Yellow Freight stands behind.
It has been proven there is a positive relationship between students being successful in school and the involvement of parents throughout the educational journey. Through various research and experiment methods this relationship has been continuously confirmed and supports this claim. Family engagement is a joint dependability between families and the community to come together and organize ways for parents to aid in the tutelage and progress of their child, it extends well into adulthood, and it encompasses all aspects of a child’s life no hindrance of situations acceptable. When family engagement is present students are more likely to complete high school and go to and through college. It is an imperative part of a students’ academic success within the school system. Through family engagement in education students earn higher grades and test scores, have better relationships with families and graduate at a higher rate than those who do not experience considerable engagement throughout the school years. Engagement should start in
The purpose of this paper is to describe the elements of the marketing mix which is product, place, price and promotion. In addition, selecting the organization whom I work for which is DirecTv and describe how each one of the four elements of the marketing mix impacts the development of DirecTv’s marketing strategy and tactics. This paper will also be describing how each element is implemented.
The foremost goal is trying to make the students more involved. If we can set up an environment of positivity and influence, formerly, we can set the groundwork for their development in the professional world. The professionalism that we put forth, and setting examples, that if their name is attached to it, that it should be done to the best of their abilities; that there are no excuses not to give all they have towards their goals.
The marketing mix helps marketing companies to develop better strategies, so that the product or service they offer would target their target market accurately. When marketing a product the marketing company should have a unique selling proposition this attracts the audience’s attention.
The portion of Strabucks marketing is reflecting the social aspects of their customers, while the other portion is focused on rebranding of their locations. Starbuck 's marketing mix(4P 's) indicates the importance of this marketing tool as a way to ensure that the firm promotes the right product at the right place and with right pricing.
The marketing mix is a business tool that consists of four p’s, which are price, product, promotion and place. The marketing mix is useful in many different ways; this essay will analysing how the marketing mix is useful as a tool of analysis and how it will benefit the product. E. Jerome McCarthy, who was known as an American musketeer created this term ‘marketing mix’ in 1964 (van Waterschoot and van den Bulte, 1992) However in 1981 the four p’s had been extended to the seven p’s by Booms and Bitner (Vliet, 2013) The additional p’s, which have been added, are people, processes and physical evidence. The seven p’s have a great impact on the marketing side of a business because it helps businesses; plan every factor in the marketing prospect of the business.
The marketing mix is probably the most famous phrase in marketing. According to Wikipedia.com, the marketing mix approach to marketing is a model of crafting and implementing marketing strategies. It stresses the "mixing" or blending of various factors in such a way that both organizational and consumer (target markets) objectives are attained (Wikipedia). "The elements are the marketing 'tactics '. Also known as the 'four Ps ', the marketing mix elements are price, place, product, and promotion" (Marketing Teacher). In other words, "Marketing mix is a combination of marketing tools that are used to satisfy customers and company objectives. Consumers often call the marketing mix "the offering." By using
The marketing mix is for the most part made up of four elements, and they are product, place, price, and promotion. These elements are time and again referred to as the four P’s. Countless sources will portray the marketing mix as a formula used in creating a feasible marketing strategy, with each component utilized in various ways and in different intervals supported depending upon the product or service the group or individual is attempting to market. The marketing mix will be described using three sources to illustrate the elements of the marketing mix. It will also express how each one of the four elements of the marketing mix impacts the expansion of an organization’s marketing strategy and tactics.
The objective of this document is to gain an understandable idea of the marketing mix. The marketing mix is an indispensable element of every firm’s marketing arrangement. The marketing mix includes four key facets recognized as product, place, price, and promotion. The mix is the arrangement of the entire four groups in which a thriving marketing movement is generated. In an effort to identify with the elements of the marketing mix every category should be examined independently and the link connecting each one of the marketing blend or mix must be tackled.
A goal for me in this class is to connect methods and modalities of counseling clients in relation to their developmental stage. In order to effectively counsel a client, a counselor needs to understand what that person can process and utilize in the counseling process. It would be unhelpful to teach child skills and patterns of thinking that are designed for an adult. Alternatively, an adult may not respond or see meaningful change.
According to the text-book Marketing an Introduction “Guided by marketing strategy, the company designs an integrated marketing mix made up of factors under its control—product, price, place, and promotion to find the best marketing strategy and mix” (Armstrong & Kotler, 2009, p. 47). In order to understand the marketing mix one must describe the elements of the marketing mix, how each element is implemented, and describe how each one of the four elements of the marketing mix affects the development of a company such as Pepsi –Cola Company’s marketing strategy and tactics.