Marketing Plan Assignment One

1131 Words5 Pages
ASSIGNMENT SPECIFICATIONS FOR MARKETING PLAN ASSIGNMENT Dr. M. Wayne Alexander Marketing 310 Principles of Marketing Date MARKETING PLAN ASSIGNMENT CHOOSE AN ORGANIZATION Retail organizations include Kmart, Wal-Mart, Target, Marshall Fields, Gap, sun Mart, etc. Wholesale organizations include SuperValu. Not-for-profit and nonprofit organizations include Dakota Clinic and Innovis Health, Prairie Public Television, and United Way. Such schools as the Moorhead Independent School District and Minnesota State University Moorhead are also acceptable. The criteria for choosing an organization may include access to management personnel and to financial information.…show more content…
STRUCTURE 1. Do not use the word, “being,” to mean “because.” Say, “Because I came to class,” rather than “Being that I came to class.” 2. Punctuate correctly. Refer to Strunk and White’s The Elements of Style if you need assistance. 3. Write in complete sentences. Do not write sentence fragments. 4. Do not write run on sentences. 5. Do not attempt to convey too much information in one sentence. Rather than write one long, wordy sentence write several short, clear ones. 6. Avoid writing in the passive voice. 7. Avoid using the verb, “to be,” including am, is, are, was, be, been, and being. 8. Do not use “there” or “it” or “this” as the subject of a sentence. 9. Do not begin a sentence with a number. 10. Spell numbers less than 10. Write as a numeral those 10 or greater. 11. Do not use the words “got” or “a lot.” 12. Write percentages with a number and percentage sign (58%). 13. Personal pronouns must agree with their antecedents (the nouns they represent) in gender and number. 14. A verb must agree with its subject in person and number. 15. Papers that contain the problems listed above will be returned and the grade of final drafts with these problems will be reduced. THE WRITE SITE Visit the Write Site on campus after you have prepared a final draft. Then revise your final draft using Write Site suggestions. SAMPLE ORGANIZATIONS KMART More than one hundred years ago, Sebastian Spering Kresge
Open Document