Marketing Plan For Coca Cola Essay

Investors can also lose money by investing in the stock market. The two main ways to make money in the stock market is by buying a stock and it increasing in value and selling for a profit, or hold the stock you have and get paid dividends for owning a portion of the company (Sobczak 10). Owning stocks allow you to also sit in board meetings and vote on topics. There are many Cinderella stories about the stock market. Companies like Facebook, Apple, and Krispy Kreme doughnuts were once companies in someone’s garage that became publicly traded and became nationally known

The stock market has always intrigued me and I have since been eager to learn more about it. Starting back in January of this year, I ordered three textbooks on stock trading to become more informed on the subject. After reading these books, I gained further insight on stock trading which led me to open my own brokerage account where I could buy and sell stocks. I started by playing a stock simulation which was very similar in concept to StockTrak, a program we used in this class. I found that this helped provide me with a hands on experience which helped familiarize me with stock trading and learning how to manage and use my money efficiently. I continued to play this simulation for about two months and during this time my portfolio grew about 4%, which provided me a confidence boost and motivated me to invest in my real money into the stock market. In March of 2015, I officially began trading in the stock market and I continued to learn along the way. As of now, I have roughly nine months of stock trading experience. As stated previously, I have always had in interest in the stock market, but I never acted upon it until as recently as earlier this year. My interest in the stock market was peaked because I enjoy taking risks and the stock market

12. What advice about investing in the stock market did you find most interesting and/or useful?

In the beginning of the stock market game I bought only stocks in only 5 different companies, those companies were all companies that I was familiar with. The five companies were Apple, American Eagle, Costco, Disney and Hershey. I bought Apple stock because who doesn’t think of Apple when they think of big companies with a lot of money.

For my stock game I invested into seven different stocks. The seven stocks I invested in were Microsoft, Boeing, Cisco Systems, the Clorox Company, 3M, Wal-Mart, and US oil. The reason I invested into these stocks was that their value was dropping or it was low so i was trying to make big gains thinking the stock prices would go up a lot. That didn't seem to be the case because i lost almost $2000. The stock that hurt me the most was my US oil stock. I bought 500 shares of it and the stock went down 23.23% so i lost a total of $1,720 on it. When i bought it i had a feeling that the price of oil was going to go up but it did the opposite and went down. Another stock that i lost money off of was Cisco systems. The stock went down 6.53% since i bought it causing me to

Exchange rate gains or losses are brought to account in determining the net profit or loss in the period in which they arise, as are exchange gains or losses relating to cross currency swap transactions on monetary items. Exchange differences relating to hedges of specific transactions in respect of the cost of inventories or other assets, to the extent that they occur before the date of receipt, are deferred and included in the measurement of the transaction. Exchange differences relating to other hedge transactions are brought to account in determining the net profit or loss in the period in which they arise. Foreign controlled entities are considered self-sustaining. Assets and liabilities are translated by applying the rate ruling at balance date and revenue and expense items are translated at the average rate calculated for the period. Exchange rate differences are taken to the foreign currency translation reserve.

The purpose of participating in the stock market game is to explore the fundamentals of the stock market. It does this by providing a tangible, real-time simulation of the stock market, and how current events affect the DOW. The stock market game also teaches students to make smart decisions and most importantly to be patient.

Playing the stock market game taught me how to invest through trading with stocks among companies. I believe that it would give me insight in the future when I’m dealing with real-life investments giving me the knowledge of buying, selling, shorting, and covering. Using actual money rather than theoretical money seems quite scary when it’s lost whenever it’s unpredictable where the money will end up. In my opinion, I think that the main purpose of the game is to demonstrate the reality of stocks and how they function. Even though the game was fake, it gave me real worries about the chances that I could have made either losing it or winning it. Although I did not win, it did give the experiences that I need for my daily life. I should instead go with my instincts

The stocks I brought were growth stocks, values stocks, and income stock. Investing in growth stock will allow my share within the company to be more profitable, because the companies’ profits are reinvested creating a substantial amount of cash flow within the company. I brought value stock, because there are companies that I believe will be worth investing in for their long-term growth. I could diversify between different companies ranging from most popular to unpopular. Finally yet importantly income stock, which will gradually grow during my time horizon to offset inflations within my stocks. Purchasing these three types of stocks will allow me to split up my initial $100,000 fund into the industries I am going to invest in.

1.The company I chose to research is the, Coca-Cola Company. Their company mission is to “refresh the world” and spread happiness, which can be seen in the media advertising. Although this company is sold in stores, there is the option for online buying as well. Its URL is, http://www.coca-colastore.com. While this URL, is the company’s actual website, http://www.coca-colacompany.com/our-company. This online website allows customers to buy Coca-Cola products “Share-a-Coke” and Coke brand merchandise (Moye, 2015).

3. My third company I chose to invest $40,000 into was Mastercard Inc. Mastercard’s incorporation is exchanged by NYSE. MasterCard Incorporated, a payments and technology company, together with its subsidiaries, provides transaction processing and other payment-related services in the United States and internationally. Its payment solutions include payment programs, product development, payment processing technology, payment security, consulting, and information services and marketing. The company provides transaction processing services comprising transaction switching, which include authorization, clearing, and settlement; connectivity services, such as network access, equipment, and the transmission of authorization and settlement messages; and other payment-related services, including products used to prevent or detect fraudulent transactions, cardholder services, professional consulting and research services, compliance and penalty, account and transaction enhancement services, holograms, and

I believe that people should invest safely into the market by buying either mutual funds or going to someone that will make sure they can manage a positive grossing portfolio. My problem with the stock market is I like to gamble and this is gambling, I enjoy buying more quantity of stocks instead of diversifying more of my portfolio. During this entire project I picked out incredible stocks. If I just waited to sell the stocks I would have made over 20,000 dollars. However, no one can guess where the market would turn out. The thursday before the assignment was due I was in second place and that afternoon the tech stocks just crash and keep going into

Over the past semester in Economics I have invested in and monitored the stock market. I learned how investing in certain companies can be risky and proper research about the companies are detrimental before buying stocks. Three stocks that have influenced most of my financial earnings and losses include Twitter, Amazon, and Pepsi.

From September 3rd, 2015 to October 28th, 2015, our group was given the opportunity to manage an investment portfolio, with the goal of maximizing the value of the portfolio through acquiring, holding, and selling stock. The beginning cash balance of the portfolio was $100,000, and our group had the ability to make up to 500 trades. During this time period, our group made 20 stock purchases and sold stock twice. At the close of business on October 28, 2015, the value of our group’s portfolio increased from $100,000 to $106,785.33, yielding a return of  6.78% (((106785.33/100,000)-1) x 100)). In comparison to the S&P 500 returned at 7.16% and the Dow Jones having a return of 8.65% (Yahoo).

Evio is the new product by Coca-Cola, which maintains the good taste of diet coke, and meanwhile, provides great energy for the consumers. Especially, Evio contains much less calories and sugar than diet coke. The new product is especially targeted at young consumers aged 25-40, who pursues a healthy and energetic lifestyle. Evio will be offered in several key markets like the US, Australia and China. In the recent years, the major cause for Coca-Cola’s market decline was that people pay attention to importance of health and turned to healthier drinks with fewer calories (Kell n. pag.). Therefore, Coca-Cola is likely to benefit from Evio in three aspects. First, Evio will update consumers’ understanding of Coke.