Marketing plan
1. Conventional Marketing
First of all, for our new brand, we should establish a good brand image. At the beginning we owned many branch stores in different areas, the fast king headquarter has requirements that each branch stores should has normalized and unitized design style, the fast king headquarter will provide standardized design drawings to our investors, those steps can lay the groundwork for advertising our new brand “the Fast King Burger”.
The second important thing is how to choose the right means of propaganda, our goal is that spent less money to get the best advertising effect. Before advertising we should choose advertising media, because choosing accurate advertisement will have related to the effect of advertising.
• Implement a local campaign with the Company’s targeted market via the use of coupons that will be provided with all mailed advertisements.
• Build a large word-of-mouth referral network through existing customer base once the business becomes popular within the local community. • Establish connections with local suppliers and vendors
2. Promotion
The most important among the marketing mix is promotion. We need to create the awareness among the people about our burgers, or else we will lose market share in the competition with another burger brands in the market. It is our campaign that is going to bring out the innovation that we have brought in burger. One our advertisement campaign succeeds sure our burgers will stand
PetSmart is one of the largest specialty pet retailers of service and solutions for the lifetime of pets. More than 1008 stores are open in the United States and Canada that provide pet foods and supplies that are priced reasonably. PetSmart provides all types of services for pets including pet training, pet grooming, pet boarding and adoption services. In addition to providing impressive value PetSmart has the broadest, deepest product range in the industry, including thousands of products exclusive only to PetSmart. Every year PetSmart takes care of the grooming for hundreds of thousands of pets in what PetSmart calls its PetSmart Salons. These animals are groomed and pampered by stylist who have
COMMUNICATE with our customer base through print magazine advertising, postcard mailings and via our website.
reach 47,476 units which will result in $166,166 in dollars during the third quarter of our first
Promotion- McDonald promote this burger by advertise on newspaper, television, radios and big banners on roadside.
• Creating awareness and improving image in the community to increase and retain the number of customers; thru invest in weekly ads, and agreements with local employers.
The geographic target area that I am choosing is the Houston Hispanic Market Area, San Antonio Area, Corpus Christi, and a few more highly populated Hispanic areas.
There are over 1.1 million men and woman amateur and pro bodybuilders alone in the United States. The IFBB has competitors age ranges from as young as 16 years to as old as 83 within a range categories for competition, The NutiBullet Pro is a necessary tool to assist the competitors in preparing for competitions fulfilling a need for a quick, convenient and easy way for bodybuilders to create their protein shakes, whey smoothies or one of their required 6 to 7 meals a day.
Over time, especially since the company went public, Burger King has taken a more systematic approach toward restaurant expansion (Alva, 1994). While it still sees substantial growth opportunities within the United States, he thinks that Burger King sees the United States as a mature market for fast food, especially for hamburgers, in comparison with many foreign countries. In looking for new countries to enter, Burger King looks most favorably at those with large populations (especially of young people), high consumption of beef, availability of capital to franchisees for growth, a safe pro- business
Being a new introduced American burger restaurant, The Burger Factory has possessed certain competitive advantages over the other competitors to grasp the customer preferences. Following by the launching of its third outlet in Damansara, it has successfully raised the public awareness through social media. Hence, it is essential to study the business nature of The Burger Factory to evaluate its business strategy and structure. This requires critical thinking.
To promote awareness, we pass fliers around the vicinity to potential customers. This may also result to an increase in sales if passed on to the right people.
Our company understand that we have to satisfy the people’s need. Then increase our market share and expend our production. Taking this into account, we come up with following objective for our product: Supa-F
The market is constantly changing requiring the various businesses operating in it to adapt to these changes. An industry that has been greatly impacted by the changing market is the one for the accounting firms since they are affected by changes in all the markets that their clients operate. Such an accounting firm is the GBH that offers accounting services for various businesses. My marketing proposal will identify this challenge that GBH faces and provide recommendations with the goal of ensuring that the company secures its market position in the future.
This report will detail a new venture and the plans for start up to around 5 years. The company will consist of 5 directors/shareholders and the company will be without debt from the start. The reason for this is to ensure a full commitment from all parties to the fledgling company and that the directors. This will also give the company a good start, as to be without debt is always a desirable and decreases the possibility of hasty decision making with the debt in mind. There will also be an innovative marketing plan for the company and the way that it gets its business. Starting a new venture is difficult and it will be made easier as a selected target market has been found with a good deal of buyers are in that market, and the company is aware of their needs and can fulfil them.
Because of struggling sales and the growth of burger chains across the county and the demands of changing lifestyles Burger King and other fast food chains are beginning to struggle not only with maintaining the current customer base but to attract more customers.
BRAND BUILDING 2 Assignment 1: How Brands are built Part1. Proposal Apple Incorporation Overview Apple Inc. plans, produces, and markets versatile correspondence and media gadgets, PCs, watches, and convenient advanced music players around the world. The organization likewise offers related programming, administrations, frill, organizing arrangements, and outsider advanced substance and applications (Abrahams & Norfolk, 2014). It offers iPhone, a line of cell phones that involve a telephone, music player, and Internet gadget; iPad, a line of multi-reason tablets; Mac, a line of desktop and convenient PCs; iPod, a line of versatile advanced