Marketing Profile Of Uber

One of the leading online transportation services in the United States is the Uber. The ride sharing service was started by Garret Camp and Travis Kalanick in 2009. They operate their business in many countries in the world. The riders have to book their ride by sending request using the mobile app and the drivers will receive notification.

Uber Technologies, Inc. was founded in 2009 by Travis Kalanik and Garrett Camp as a way to solve their own transportation problems in the traffic congested city of San Francisco where it is still based and headquartered. Uber Technologies offers an on demand car service application for smartphone users that links drivers with people needing a ride. According to Jim Makos of Pestle Analysis “It brilliantly connects the transportation industry with technology via its ride-sharing app.” With the click of a button on the application you can summons a vehicle of your choice see your rate, pay

The company has a broad customer base. Their fleet consists of more than 3,500 trucks, all of which serve thousands of points throughout the U.S., Canada, Mexico and the Caribbean. They also international transportation services to roughly 100 different countries and more than 300 foreign destinations around the world. The majority of their business is located in the southern and eastern part of the country. Their customer base is mainly large retailers and automobile industry, but also you’re well known third party logistics companies

Uber Technologies Inc. is a transportation company within a mobile application that has revolutionized the way that people travel in different countries and cities all around

The main objective of many companies is to minimize their tax obligations. Jeffers (2014) discussed the reason of why companies adopt tax inversion strategies. The researcher indicated that the income maximization is a major reason of companies attempting to reduce their tax liability (pp. 100-101). Tax inversion strategies provide companies an advantage to lower income tax rate. Today, U.S. corporations renounce its U.S. citizenship and move to low-tax countries. Companies that reincorporate oversees are not obligated to pay U.S. taxes on earning income (p. 99). Many countries implement tax competition strategies to attract and retain businesses. Well-known companies, such as Exxon Mobil, Hewlett Packard, Tyco, General Electric, PepsiCo, etc. take benefits of tax shelter opportunities overseas (p. 102). Other benefits of the jurisdiction abroad are flexible banking laws and simplified litigation processes.

Still, the Uber have accomplished so many techs which are very responsible to the user’s convenience. It may change with some additional features with the correspondence of the requirement of forthcoming generation people. In San Francisco, this driverless car technology is successfully ruling up in the world. We should have a proper knowledge of it to make use of this kind of efficient transportation service, Uber.

Since its inception seven years ago, Uber Technologies has raised $16 billion in cash and debt. With a valuation of $69 billion, (Newcomer 2016) it is a global company competing in 230 cities in 45 countries (Condo 2014).

The co-founder of the Red swoosh, a peer to peer sharing company and the founder of Uber, a transportation service, Travis Cordell Kalanick is one of the richest men in America with a net worth of around $6.3 billion.

There is no fixed formula for the expression of legislative intent to give retrospectivity to a taxation enactment. Though the legislature has enormous powers to make retrospective taxing laws yet when the act is entirely arbitrary and irrational, it may be declared invalid as offending Article 14 of the Constitution. It is universally acknowledged that the most important feature of tax system is certainty. Investors base their decision on the current laws at the time of investment, although there is a scope for changes in laws , yet, they do not expect them to change retrospectively.

The company’s portfolio extends from heavy commercial vehicles to sub-tonne carriers, buses, SUVs and passenger cars.

This industry has already started expanding their business more than just ride sharing application they have gone into electric driving. One of the CEOs Travis Kalanick of this business said it will be intense, but it is only for expanding the company on making more profit (Felton). In Ryan Felton article he stresses Uber overall problem is will their money last enough to have a trucking and a driverless car. I believe that if Uber budgets their money right and avoid lawsuits they can expand one part of the company at a time.

Uber has offered job opportunities for the community; however, the drivers’ professional qualities remain in question. Unlike the taxi drivers and other professional drivers, Uber’s drivers have not been trained. According to a Wall Street Journal news report, 62% of Uber’s drivers have other sources of income – more than one job. Uber is not economically feasible as a full-time job (Macmillan, 2015). In addition, the expenses of gas, maintenance, and insurance are Uber’s drivers’ responsibilities. They do not enjoy the same employment benefits and workplace protections as taxi drivers and other professional drivers (Tucker, 2015).

Uber stands out from the rest of the crowd with four basic utilities that add a lot of value to the customer experience. Uber first needed to form a way for not just one person to ride but for multiple to ride and everyone in the Uber vehicle would split the difference in the price of the Uber ride. Then Uber had to figure out a way to get an Uber to the customers in a timely fashion. To complete that task Uber employed 160,000 Uber drivers by the end of 2014

Transportation is a key element in the logistic chain. It joins together those components that are considered to be separated. In order for transportation and logistics to work together successfully, there must be good management between them. It plays a

Today Tata Motors ranks as the world’s fifth-largest manufacturer of medium and heavy trucks—it has a 61 percent domestic market share in this segment—and has taken the number-two position for sales of passenger vehicles in the Indian market. It has also built a significant global presence, both through sales efforts in overseas markets (such as the former Soviet republics, the Middle East, South Africa, South Asia, and Turkey) and through acquisitions such as the takeover of Daewoo’s commercial-vehicle business in South Korea and the purchase of a 21 percent stake in the Spanish bus