Nt1330 Unit 4

This analysis paper will explain if Dr. DoRight of Universal Human Care Hospital can manage when he discovers that patients inside the hospital are dying as a results of a extent of illegal practices by doctors, nurses and careless supervision of oversight on their be half. Also question the rights of staff to health and safety within the work place and address the duty of loyalty, and conflicts of interest between internal and external

Dexit Inc. is a business that focuses on electronic payment systems for retail transactions. The nature of the business would start with purchases and tinkle down to petty cash purchases, pre paid purchases, and electronic purchases (Exhibit 1) .The Dexit platforms run on Radio Frequency Identification (RFID) technology. Consumers would use their “tags” at a retailer store’s terminal. This terminal is linked to Dexit’s server which would be able to read the “tag”. From here the server will be able to go into the consumer’s prepaid account, which would limit the consumer’s sending to the amount within the account. Even with this broad industry we have are branding themselves as an exclusive e-payment company. The core product

According to our period to period Tradeoffs Plot, Allround remained the leader in symptoms relief but at the same time was under priced. Because Allround’s price

6. There are 4 P’s within the ‘marketing mix’. These are: price, product, place and promotion. Products produced by companies can be both services which are intangible and goods which are tangible. The product model is made up of 3 parts:

Another reason was its bids conversion ratio which was falling year by year which can be seen from following table:

For the last two years, Central Store has been working with SEE-LA to improve its fresh produce, promotion of healthier foods and its customer service. The store has received government grants to purchase equipment to meet their needs. For example, the store now has a compact display refrigerator to place fresh fruits and vegetables cups and other premade healthy food options. Furthermore, the store has also been given a bigger produce display refrigerator to accommodate the needs of the community.

Because of permissions issues, some material (e.g., photographs) has been removed from this chapter, though reference to it may occur in the text. The omitted content was intentionally deleted and is not needed to meet the University's requirements for this course.

The assessment task is due on the date specified by your assessor. Any variations to this arrangement must be approved in writing by your assessor.

After comprehensive research into the beer market specifically focusing on the four beer brands Little Creatures, Heineken, Budweiser and Victoria Bitter, our group propose the introduction of a new product into the Little Creatures product line. Similar to Heineken, we believe Little Creatures would benefit from the introduction of a Bright Ale keg. This line extension would promote bulk buying of Little Creatures beer and expand their cultural persona by encouraging community gatherings. Which is perfectly aligned with the ethos they have built to date. The sharing of what is one of their premium beers would further attract potential customers through this social networking focal point.

As banks pivot toward accommodating to the needs of their customers, it is important to understand how to

Importers, Inc., in County A contracted with Overseas Exporters, Ltd. in Country B to purchase 50 crates of army surplus boots in assorted sizes. Importers secured an irrevocable letter of credit from Home City Bank in Country A that named Overseas Exporters as the beneficiary. The credit required Overseas Exporters to produce a bill of lading naming the bank as the consignee (plus other appropriate documents) in order for it to collect payment on the credit. When Overseas Exporters placed the crates aboard a carrier for shipment, it received the required bill of lading and other documents. Importers then learned that Overseas Exporters had filled the crates with rubbish not boots. Importers promptly notified Home City Bank of this and asked the bank not to pay Overseas Exporters on the letter of credit. The bank refused. Importers has now brought suit to enjoin the bank from making payment. Should a court grant Importers request?

5. Explain the process of marketing segmentation and targeting and the benefits of segmentation and targeting to Britvic.

There are many ways to collect marketing information to help your company. Identifying your customer needs will help benefit your customer and your company in the long run. Your customer is what keeps you in business if they are not happy with the quality of service or products that you provide then your company will have a very short lifespan. Marketing fundamentals show us that knowing your target audience will allow you to be more competitive against your competition. It will allow you to tailor your services towards or customer’s needs and wants. Another benefit of pleasing your customer is allowing you to gain access to important information about your competition just remember this is a two-way street which your competitor can gain the same information about you from the customer. By gaining information from your customer you will be able to identify the strengths and weaknesses or your competition and how successful they were to making your customer happy.

In order to select the best possible target markets, segmentation cannot merely be a random breakdown of consumers into subgroups. In order for segmentation to be effective, the determined segment must meet three criteria: that it is measurable, meaning that its size or characteristics can be quantified; that it is marketable, that members of this segment can be reached by existing or possible distribution and marketing channels and are willing to pay enough for the product to be profitable; and that it is meaningful. A meaningful segment has characteristics such as growth potential or a large enough existing size that it is worthwhile for a company to pursue those customers (Peter & Donnelly, 2015, p. 83).

Table of Contents Introduction 3 Task-1 Understand the concept and process of marketing 3 1.1 Explain the various elements of the marketing process. 3 1.2 Evaluate the benefits and costs of a marketing orientation for a selected organization 4 Tesk-2 Be able to use the concepts of segmentation, targeting and positioning 5 2.1 Show macro and micro environmental factors which influence marketing decisions. 5 2.2 Propose segmentation criteria to be used for products in different markets. 6 2.3 Choose a targeting strategy for a selected product/service 6 2.4 Demonstrate how buyer behavior affects marketing activities in different buying situations 7 2.5 Propose new positioning for a selected product/service 8 Task-3 Understand the individual elements of the extended marketing mix 8 3.1 Explain how products are developed to sustain competitive advantage 9 3.2 Explain how distribution is arranged to provide customer convenience 9 3.3 Explain how prices are set to reflect an organization’s objectives and market conditions 10 3.4 Illustrate how promotional activity is integrated to achieve marketing objectives 11 3.5 Analyze the additional elements of the extended marketing mix 11 Task-4 be able to use the marketing mix in different contexts 12 4.1 Plan marketing mixes for two different segments in consumer markets 12 4.2 Illustrate differences in marketing products and services to businesses rather than consumers 13 4.3 Show how and why international