Marriott at Myanmar

In Bangkok, Thailand, a group of financial investors invested in a hotel called The Regency Grand Hotel. This hotel is the most cherished hotel in town, where the employees and guests enjoy spending time at this five-star hotel. This place hosts approximate 700 employees that give fantastic benefits, year-end bonuses and ensures job security.

When it comes to her thoughts about Burma’s governments, Kyi shows a good amount of planning and knowledge when talking about economic growth. She states that: “Public dissatisfaction with economic hardships has been seen as the chief cause of the movement in Burma, sparked off by the student demonstrations of 1988.” (page682).

Physical evidence includes everything tangible like Hyatt’s furniture in the rooms to brochures and business cards to employees. As service cannot be touched customers need some tangible things to get prove about the place they staying in. They evaluation starts first of all from some advertisements or official Hyatt web page. Then it comes to the location. Hyatt Regency Birmingham is in the city centre, so it good for them. That people highly appraises that they can easily get there as well as they can easily get wherever they need from the hotel, it is close to ICC and NIA and has bridge to Symphony hall, what a lot of customers find really important. Hyatt Regency hotels have their recognizable logo, that you cam see from different locations of the city as Hyatt Regency hotels usually are extremely high. According to the expedia web page, many guests find that there is excellent standard rooms and cleanliness, even though some of them say, it could be more modern. Nevertheless staff in the hotel always is very pleasant and welcoming. Employee satisfaction and guest satisfaction are clearly related, because if employee is not satisfied, he cannot give service a customer. So employees play a significant role in the business operation and are undividable part of the service and product. If we look to the Hyatt we would see the things that attract people

Marriott is renowned for its elegant and comfortable hotels and resorts. The company caters to a targeted customer base, ranging from the frequent corporate business traveler to the family enjoying their occasional weekend get-away. Marriott has continued its rise in the lodging, contract services, and restaurant industries. The company continuously strives to meet the needs and wants of its customers while strategically maneuvering the rigors of today’s competitive and ever-evolving market of glamorous destinations and convenient services. In order to remain relevant in a highly-competitive environment, Marriott must strike that successful balance of minimizing costs, and gaining and effectively

Burma is located in southeastern Asia and bordered by the Bay of Bengal to the south, Bangladesh and India to the north, China, Thailand, and Laos to the east. Today it is known as Myanmar and is home to more than 100 ethnic groups. Yangon is one of the largest cities in the country with the well-known temple of Shwedagon Pagoda, which houses many beautiful Buddhist relics. However, prior to this, Burma was actually a colony of Britain and suffered many human rights violations on the path to independence.

In every country, tourism has always been a way to earn money. Tourist just cannot resist into visiting these

Rich history and heritage: This is one of the most important factors for attracting tourist. The places customers are going to visit are the ones having rich history and great culture heritage so it not only attracts them to visit but also provide them a better and deep understand about local culture and lifestyles.

Among several issues in Myanmar, the copper mine has led Myanmar people to disaster. The Monywa mine and Letpadaung copper mine project in the Sagaing region of northern Myanmar is run by the Chinese weapons manufacturer the deal was the sign in June 2010 after Canada’s Ivanhoe Mines pulled out in 2007. Chinese people uses copper in some weapon, and that has widened the strategy. Union of Myanmar Economic Holdings Ltd operated under the military regime. The deal is backed up by the military –owed Union of Myanmar 's military regime ( Tun). Those living near the mine have shown their disapproval because of the climate change and the damage it causes. There indigenous people that located near that mine are having the health problem and because of the environmental damage has caused the water too polluted as well. In 2012 there was one$ billion expansion of mine project that put out of place nearly 8,000 villagers. The chemical that used has caused the crops to dry, there is the higher ratio of people dying from cancer, and the insects that are beneficial for the crops are decreasing.

Economic Considerations: Thailand is great developing country because of the smart economic policies but political environment is not stable so there is effect for investors to pay attention much to invest.

Marriott International envisions itself to be the world’s lodging leader. Its mission is to provide the best possible lodging services experience to customers who vary in backgrounds, language, tradition, religion and cultures all around the world. Marriot is committed to environmental preservation through using environment-friendly technology and engages in social responsibility and community engagement.  We value our shareholder’s so we will only take steps that will ensure our growth. Most importantly, through our “spirit to serve”, we emphasize the importance of Marriott’s people and recognize the value they bring to the organization’s growth and success. It aims to increase revenues by 9% every year, to increase

Thailand may be overcrowded with tourists, but it has thousands of fascinating locations that make it the perfect holiday destination. When you say Thailand, you automatically think about beachside bungalows, luxury spa retreats, white sand beaches, and crystal clear water. However, this country means more than that. Thailand is about wild nature, diversity, tuk tuks, monks, temples, communism, astonishing views, markets, craziness, diving, street vendors, giant Buddhas and the list can easily go on.

While, Marriott International Inc. has hotels in nearly 90 countries, and 19 different brands; As well as a reward program with nearly 55 million members all over the world, and is still expanding. In Marriott International’s 2015 annual report, is a message to the shareholders. In its message the company’s future growth is stressed. In fact, Starwood Hotels & Resorts Worldwide are acquisitions of Marriott International and are currently being incorporated. Additionally, Hotels in Africa, Asia, Europe, and the U.S. are currently under new development or renovation; although, 77% of Marriott International’s rooms were in North America at the end of 2015 (as can be seen in figure 2 on page 7). Also, the company expressed its concerns on environmental sustainability, and its goals to become more environmentally conscientious. Furthermore, technological improvements thru ought the many hotels, and reward’s program were discussed. Such as virtual reality room service, improved Wi-Fi, mobile check in, and Apple Pay. This message gave shareholders information on the company’s financial standing, and ultimately a guide on how the company plans to boost revenue by appealing to customer wants and needs.

Recently purchased by a large American hotel chain, the Regency Grand hotel, located in Bangkok Thailand, is an example of prestige, with a 5-star rating. For the past 15

We positioned the Marriott Singapore second as we view it as a moderately expensive hotel, as well as their room rates being second expensive and they do not offer as many luxurious amenities however they do have a notable amount of services provided.

Chan, ESW & Wong, SCK 2006, ‘Hotel selection: when price is not the issue’, Journal of Vacation Marketing, vol. 12, no. 2, pp. 142-159, (Online Sage).